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The story behind Ikkari, the new beauty brand from Aje CEO Adrian Norris

Inside Retail

I am an absolute health fanatic, and I’m one of those people that is always researching ways to reduce using chemicals on my skin or in my body or in my household,” Norris told Inside Retail. But after the launch of Aje Athletica , Aje’s performance sportswear line, in May 2021, he saw an opportunity to bring the concept to life. “I

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How Watsons is raising the bar for beauty retail in Singapore 

Inside Retail

Watsons , a health and beauty retailer in Singapore, has launched Retailssure, a first-of-a-kind makeup exchange program, as it marks its 35th anniversary. Riding on this sentiment, the company recently launched ‘Shop Savvy, Shop Watsons’ campaign, with an X-ray concept to unveil the hidden values and benefits of its products. “To

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Analysis: Why all retailers need a jab of health and wellness

Inside Retail

Similarly, as retailers and retail marketers, we need to benchmark ourselves against more than just our direct competitors. The opponents we line up against every day (and their global equivalents) provide a necessary and useful comparison, but it’s not sufficient. Before I turn to why, let’s look at the ‘what’.

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“Acai is the new bacon and egg roll” says Oakberry CEO Renan Fretes Pinto

Inside Retail

Brazilian restaurant chain Oakberry entered the Australian market in 2018 after ANZ CEO Renan Fretes-Pinto identified a gap in the market for healthy fast food. I thought that this concept would go so well in Australia. IR: Why Bondi Beach? To position the brand here just made a lot of sense.

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Blowdries and bubbles: what retailers can learn from beauty services

Inside Retail

In Sydney’s competitive hair and beauty landscape, Blow Bar Co’s blowdries and bubbles have become synonymous with special occasions and milestones. And more recently, the business partnered with luxury beauty brand Givenchy for its makeup applications. We are an affordable beauty service and experience for everyone.

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Exclusive: The thinking behind Coles’ revamped Chadstone flagship store

Inside Retail

Coles is using the store revamp to trial key concepts that it identifies as being important to the customer, including an elevated “fresh and healthy” offering, as well as greater “convenience” and “value” offerings. “In The project soft-launched in February and officially opened on March 6.

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An outdoor park and walking track: Inside Aeon’s latest mall in Cambodia

Inside Retail

hectare site about eight kilometres from downtown Phnom Penh, is officially called Aeon Meanchey but is likely to be referred to on the street as Aeon 3, falling in line with the simplified local appellations of its predecessors, Aeon 1 in the city centre, and Aeon 2 in the northern district of Sen Sok. The mall, on a 1.74

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