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“Running is on trend right now”: New Balance expands hybrid retail model

Inside Retail

Melbourne’s fashion capital Chadstone has been tapped as the second Australian location for New Balance’s UCC format store. The New Balance UCC (uncommonly common concept) store is redefining the traditional retail experience by placing people, not products, at the forefront of the retail experience.

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Nike sues Skechers, New Balance, alleging patent infringements

Inside Retail

Nike has filed lawsuits against Skechers and New Balance, alleging that some of the rival brands’ sneakers violated its patent rights. The lawsuits target New Balance’s Fresh Foam, FuelCell and other shoe models, as well as Skechers’ Ultra Flex and Glide Step among other models.

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New Balance opens its first ‘Grey Store’ in Asia Pacific

Inside Retail

Sports footwear and apparel manufacturer New Balance has opened its first Grey Store in the Southern Hemisphere – at Sydney’s The Galeries shopping centre. New Balance recorded worldwide sales of US$5.3 The post New Balance opens its first ‘Grey Store’ in Asia Pacific appeared first on Inside Retail Australia.

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How New Balance is stepping into sneaker resale with Reconsidered launch

Inside Retail

Earlier this month, American footwear brand New Balance announced the launch of its new resale program, Reconsidered. An ​​​​in-store trade-in program is being piloted at eight New Balance retail locations before scaling into more US stores later this year. New Balance is just the latest fashion brand to hop onto the resale trend.

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From New Balance to Louis Vuitton: Why brands are tapping into tennis

Inside Retail

Old sport, New Balance approach. New Balance recently signed a three-year deal as the official performance apparel and footwear provider of the Australian Open and United Cup. New Balance is a privately owned, Boston-based sports footwear and apparel brand, founded in 1906 by William Riley.

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sloped scaffolding displays in tokyo showcase inclusive apparel range by new balance

Design Boom

The post sloped scaffolding displays in tokyo showcase inclusive apparel range by new balance appeared first on designboom | architecture & design magazine. atelier write slopes the display in line with the clothes' hems to emphasize the collection's range of gender neutral sizes.

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New Balance targets Michael Kors for trademark infringement

Inside Retail

Footwear brand New Balance is suing Michael Kors for allegedly infringing on its branding in a set of shoes which feature an ‘N’ shaped design. And, despite a ‘Michael Kors’ branding on the side of the shoe, New Balance believes the design degrades its trademark and will lead to confusion.

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