Retail Focus

APRIL 4, 2024

In a world where consumers’ behaviours, expectations, and preferences are rapidly changing, premium and luxury brands are faced with a unique challenge – how to preserve their identity and exclusivity while adapting to the digital age (Purwar 2019).

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

DECEMBER 14, 2023

Even if they haven’t bought a product yet, the behaviour of other customers may indicate that they will. A tailored experience fosters a sense of being valued and understood, that a company knows the consumer and understands their needs. Recommendation engines are believed to drive up to 35 per cent of Amazon’s sales.

Engagement 130

Engagement Line Pattern Balance 130

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. This presents a vast consumer base for headwear products,” he noted. Nonetheless, the region also offers significant opportunities.

Target Market 130

Target Market Social Media Fashion Tailored 130

Retail Focus

DECEMBER 12, 2023

Importance of Christmas Windows to Consumers Enhancing the Festive Atmosphere Christmas windows transcend their role as mere promotional tools; they emerge as architects of a city or shopping district’s festive ambiance. Christmas windows, with their artful displays and thematic storytelling, serve as powerful emotional touchpoints.

Art 264

Art Display Light Curate 264

Inside Retail

FEBRUARY 26, 2024

One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. That balance of aspiration, accessibility and down-to-earth, conversational approach to fashion is something we’re equally passionate about at Nordstrom.

Department Stores 130

Department Stores Fashion Shopping Engagement 130