Retail Focus

SEPTEMBER 3, 2021

Covent Garden has unveiled its latest art commission by British artist Chila Burman who has taken over the historic Market Building with an immersive large scale light installation. Finally, the installation incorporates the words Bizarre and Bazaar, with the word play referencing the market history, as Bazaar means ‘market’ in Hindi.

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Inside Retail

FEBRUARY 16, 2023

As travel picks up in Southeast Asia, retailers, brands and marketers are revving up promotions and campaigns to encourage consumers to splurge on impulse purchases. “We Pernod Ricard has partnered with promising artists in order to engage a cross-section of luxury shopper profiles.

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Retail Focus

FEBRUARY 8, 2024

Its origins can be traced back to the vibrant European Christmas markets, notably the Vienna December market in 1928, which showcased temporary installations and seasonal merchandise, laying the foundation for the temporary retail experience.

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Retailing Insight

MAY 2, 2024

M edia Marketing is comprised of many forms of advertising and is the process of creating desirable products or services and distributing them in such a way that increases their charisma. I will not be giving all the methods but have tried to cull the best media marketing for retail stores, publishers and product makers.

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Inside Retail

APRIL 16, 2024

The report found that investments in advertising and marketing on TikTok during FY23 generated $1 billion in direct revenue for Australian businesses, and with flow-on impacts, the GDP contribution grew to $1.1 How people engage with TikTok is fairly similar across the country, with entertainment coming in as the number one reason.

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Inside Retail

OCTOBER 8, 2023

Brand founders such as Danessa Myricks, of Danessa Myrics beauty, and makeup artist Patrick Ta participated in live panels, where they discussed and demonstrated both core products and new releases. Events like Beautycon and Sephoria offer an organic and entertaining venue for brands to engage both new and returning customers.

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Inside Retail

JANUARY 8, 2024

And the market size of this industry expanded by 3.4 Driscoll cited data from Lionesque Group, a leading creator of pop-ups, which showed that nearly half of Gen Z shoppers who primarily shop online prefer to engage with brands through experiential pop-up activations when shopping in person. billion in revenue in 2022.

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Retail Focus

NOVEMBER 22, 2023

The holiday season’s magical air of celebration and joy influences how people shop and engage with brands. Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. Senior retail consultant at Univers Retail | Published author | Visiting lecturer.

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Inside Retail

APRIL 7, 2024

We feel BMS offers a unique product range that is innovative within this market. Forward momentum In an ever-evolving global market landscape, companies must continuously push the boundaries of innovation to maintain a competitive edge. We are excited about its range of products, especially within the Kazaang brand.

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Inside Retail

JULY 2, 2023

Supercheap Auto has joined forces with Warlukurlangu Artists on a new range of interior vehicle accessories, with the collaboration said to be the initial step as the brand seeks to build closer ties with First Nations People moving forward.

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Retail Focus

NOVEMBER 7, 2023

Taking centre stage in Potters Field Park, guests who visit the activation will not only be able to view the artists’ installation, but will also have the opportunity to create their own piece of art, via a bespoke interactive platform.

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Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. Cosmetics retailer Sephora offers a Virtual Artist feature for customers to try on different makeup products.

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Inside Retail

JUNE 7, 2023

Founded in 1853, Steinway pianos have long been known for their craftsmanship, fine finish and sound quality, making them the choice of artists from 19th century Russian composer Rachmaninov, to modern-day American songwriter Billy Joel. Like many retailers, Steinway was forced to adapt its offering during the pandemic.

Artistic 130

Artistic Curate Art Marketing 130

Retail Focus

AUGUST 23, 2023

Luxury brands are constantly seeking innovative ways to engage their clientele and reinforce their exclusivity. On the other hand, Dior often channels its artistic heritage, mirroring themes from its fashion shows. Events: Pop-up stores serve as platforms for hosting events that engage consumers beyond shopping.

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Retail Bound

SEPTEMBER 13, 2023

In the ever-evolving landscape of fundraising, crowdfunding has emerged as a powerful tool for entrepreneurs, artists, and non-profit organizations to turn their dreams into reality. In this blog post, we will unveil the most effective marketing strategies to secure the success of your crowdfunding campaign. Look no further!

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Strategy Art Marketing Social Media 52

Inside Retail

JANUARY 17, 2023

The Contributor Hub seeks to make it easier for brands to interact with minority artists and a diverse range of talent, and it stems from research Mys Tyler performed mid-last year highlighting the lack of representation perceived by Australian women in fashion advertising. “We Mys Tyler founder & CEO Sarah Neill.

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Inside Retail

SEPTEMBER 11, 2023

The store also features collaborations with talented Australian artists, with ground-level installations by paper engineer Benja Harney and artist Bianca Beers, and abstract sculptures and paintings by Elliott Routledge. Furniture plays a pivotal role with seating designs of Dutch artist and architect Gerrit Thomas Rietveld.

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Inside Retail

SEPTEMBER 2, 2021

The event, starting on September 16, will see the participation of artists, designers, DJ’s, chefs and other talents, who will turn their homes into stages for performance. Ikea Festival will take place in more than 100 homes across more than 50 countries, and is open to everyone.

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Inside Retail

AUGUST 23, 2022

Supermint will also hold exhibitions and workshops every month to help savvy customers connect with the designers and artists to learn about their inspiration and the stories behind their work. “We Market realities. Zhang is concentrating on mainland China as she feels it’s an easier market for her to navigate.

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Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. The APAC marketplace Broderick said that the APAC market presents both challenges and opportunities for the headwear industry and New Era.

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Inside Retail

JUNE 15, 2023

Following a successful push into Singapore two years ago, Chinese collectible toy brand Pop Mart’s international expansion is continuing at pace, driven by experiential retail stores and high-profile collaborations with global artists and brands. But this is expected to increase.

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Artistic Expansion Social Media Display 130

Inside Retail

MARCH 19, 2024

The ground-floor Tumi Asia-Pacific flagship store spans more than 186sqm and features a range of artistic design elements, inspired by Tumi’s 19 Degree collection which includes an aluminium backpack. The store’s main focal point is a 19 Degree Aluminium Sculpture by pioneering perceptual artist Michael Murphy.

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Inside Retail

OCTOBER 11, 2022

Premium and unique touches, such as marble accents, linen curtains, full-height mirrors, designer furniture and hand-crafted paper pendant lights created by local artists, convey a luxurious look and feel and signal the start of a new, more elevated era for the 110-year-old footwear brand, according to Wittner CEO Catherine Williamson.

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Retail Focus

MAY 30, 2023

Creating a brand community has always been an important marketing concept and a valuable brand asset. Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Ghalia BOUSTANI.

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Retail Focus

JULY 20, 2023

The quilted pattern and interlocking CC logo are employed to construct an engaging experience that embodies the brand’s heritage for customers. The quilted pattern and interlocking CC logo are employed to construct an engaging experience that embodies the brand’s heritage for customers.

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Inside Retail

OCTOBER 14, 2021

The featured collections from designers such as JW Anderson, Gentle Monster and Palm Angels were realised through short films and performances unrelated to each other, but providing a true reflection of each artist and their vision for their Moncler Genius collection. We’re past the point of marketing to a few social media platforms.

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Inside Retail

JUNE 20, 2021

“Launching our limited-edition Burberry Blanko in Blankos Block Party is our first exploration into the world of NFTs; unlocking an entire new platform of possibilities, empowering digital natives and gamers to own a piece of our brand and to actively engage and participate with our house codes,” said Rod Manley, Burberry’s chief marketing officer.

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Inside Retail

OCTOBER 10, 2021

The two-year partnership will see Dettol collaborate with the Opera House on engaging, interactive and educational experiences focused on instilling long-lasting hygiene habits in kids. The latest is Dettol Australia, which is supporting the iconic Australian arts centre’s commitment to the United Nations Sustainable Development Goals.

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Art Artistic Engagement Space 130

Inside Retail

OCTOBER 24, 2023

Located at 101 7th Avenue in Chelsea, “The ARt of Beauty” pop-up enabled attendees to virtually try on Pat McGrath Labs’ core products, such as the Mothership eyeshadow palettes, book makeup sessions with the brand’s official makeup artists, and enjoy product giveaways. In some ways, the event was years in the making.

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Inside Retail

OCTOBER 18, 2022

To bring this mentality to light, we recently partnered with long-term friend of Canterbury of New Zealand and renowned visual artist, Tom Gould. They engage young people to create positive spaces that educate and normalise conversations about mental health, and that are free from stigma. It’s more than how you look or what you wear.

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Art Beauty and Health Artistic Social Media 246

Inside Retail

MAY 29, 2023

During this year’s All-Star Weekend, it was inspiring to observe how major brands deeply engaged their customers, through a variety of imaginative activations. Some of them didn’t even sell products – it was all about brand awareness and engaging people at a specific moment in time. During the weekend, Hennessy hosted the B.I.G.

Engagement 130

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Inside Retail

JUNE 6, 2022

The ‘Gucci Town’ game has been designed through the lens of artistic director Alessandro Michele and features connections to other Gucci projects, product drops and artist collaborations. From a low-fi game in Roblox to health tech, artistic director Michele’s vision is unparalleled. With more than 8.1

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Inside Retail

APRIL 4, 2022

Customers who mint Exclusive NFTs will have access to a digital face chart tutorial for a Keith Haring-inspired makeup look created by a MAC senior artist, and owners of the Icon NFT are provided a 30-minute personalised MAC Artist consultation and complementary physical product.

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Inside Retail

JUNE 13, 2022

Regular changes to the game ensures Tommy Play offers something new to its fans while nurturing engagement and community. We’re excited to meet Roblox users on their own terms and enrich their experiences within the platform, in engaging ways that we can’t do with traditional social platforms.

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Inside Retail

JUNE 13, 2023

For fall/winter 2023, our objective is to further engage with EIPs. As merchants at heart, in APAC we tap into the Chinese Lunar New Year and 520 Festival every year to engage with our customers in Southeast Asia with a localised approach. NL: Yoox was founded in Milan and Net-a-Porter was founded in London, and later merged in 2015.

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Inside Retail

JUNE 30, 2022

Shoppers are invited to engage in digital activities such as creating a non-fungible token (NFT) and customising a pair of 6R3ENE sneakers – Salvatore Ferragamo’s latest unisex silhouette – using the hologram sneaker program. While the cryptocurrency market is suffering yet another downturn, NFT projects continue to thrive.

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Inside Retail

MAY 7, 2023

It is off to a strong start, with the swimwear range almost selling out after a few weeks, Taking Shape’s head of brand and marketing, Emily Spicer-Stuart, chats with Inside Retail about how the partnership has evolved, why it’s consistent with the brand’s core values, and what’s in store for the year ahead.

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