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Levi’s GM for Southeast Asia explains why the region “holds immense potential”

Inside Retail

The grand reopening of Levi’s Bangkok flagship at CentralWorld marks a significant milestone in the brand’s direct-to-consumer trajectory and speaks to its commitment to the region. The region holds immense potential, with its vibrant markets and growing consumer base of young millennials and Gen Z shoppers.

Apparel 147
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True Fit Democratises Fashion Genome and Unlocks Growth for Rising Fashion Brands in Shopify

Retail Focus

Having formerly only served the largest apparel retailers and brands in the world, True Fit has democratised its Fashion Genome to bring the benefit of AI size and fit to the full market. With fit remaining the top buying blocker when buying clothing online (Bain), size uncertainty risks constraining the $2.2trillion apparel market.

Fashion 147
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Retail’s tech revolution sets laser-like focus on the consumer

Inside Retail

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Today’s consumers might browse products online and then feel, try and buy them in physical stores.

Consumer 147
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Under Armour continues to struggle although decline softens

Inside Retail

Athletic apparel brand Under Armour posted revenue of US$1.6 The company, however, still struggles to gain ground in a more challenging market, he added. Direct-to-consumer revenue rose 3 per cent to $596 million after the company managed to control the sales experience and tell a story around its merchandise.

Apparel 264
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Aussies are lagging in affiliate marketing uptake – that’s about to change

Inside Retail

Affiliate marketing has become a multi-billion dollar industry globally – but in Australia, the concept remains shrouded in suspicion, largely misunderstood by consumers. Its share of the broader e-commerce market is just a fraction of that in China or the US.

Marketing 264
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Asics plans giant strides in “cutthroat” Indian market

Inside Retail

It’s a relatively new entrant to the market, compared to other brands such as Nike and Puma, but it’s got plans to fast-track its presence in the region. The Indian sporting goods market is a sizable business that offers a wide variety of athletic items, including footwear, workout gear, athleisure and sports gear,” he added.

Planning 130
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All-in-one fresh foods market, catering and event location BRIDGE opens in Zurich

Retail Focus

Interstore | Schweitzer has created and implemented the new 2000 m² BRIDGE market Flexstore concept in Zurich for the largest Swiss retail company, Migros. BRIDGE market has been conceived as the connector between a diverse fresh food market, creative catering with products from local partners and a wide range of events.

Location 205