Inside Retail

FEBRUARY 4, 2024

It’ll free up more financial resources for us to put into our growth strategy […] And I think it will naturally also just elevate the company and all of its brands as we compete for talent, as we compete for resources,” Haselden added.

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Inside Retail

OCTOBER 26, 2021

With brands increasingly engaging in social change campaigns and leveraging their influence to be “purpose-led”, the time has come to ask a couple of big questions: is this a viable strategy, and how sceptical should we be of so-called “ brand activism ”? The post Consumers are wise to ‘woke washing’ – so where does that leave you?

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Inside Retail

MARCH 14, 2024

Sustainable, direct-to-consumer fashion brand Allbirds promised to revolutionise the retail industry with stylish, comfortable, and environmentally-conscious footwear designs. On the same day, the company reported a 14.5 million in 2021. By and large, sustainability does not sell footwear.

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Planning Expansion Strategy Consumer 130

Inside Retail

MAY 11, 2023

But given the economic headwinds for middle Australian consumers, you could argue every retailer has the same objective right now, especially those selling apparel. Pricing, branding and product Right now, B&L has high-low pricing – a pricing strategy that relies on sale promotions – versus Kmart’s everyday low prices.

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Apparel Curate Fashion Strategy 130

Inside Retail

OCTOBER 10, 2023

The recent rise of “quiet luxury” has been well-documented, but while many consumers are leaning into classic wardrobe staples like knit sweaters and sleek loafers, other style enthusiasts, especially those in Gen Z and Gen Alpha, are searching for more eclectic “ugly fashion” items — like a pair of Shrek-inspired Crocs.

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Inside Retail

AUGUST 1, 2023

As cost of living pressures continue to rise, a large proportion of their consumer base is pulling back on non-essential items to ensure they can afford to pay bills and other essentials. More and more, consumers are looking for an alternative to cheap, sugary chocolate from the supermarket.

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Gifts Customer Engagement Apparel Balance 246

Inside Retail

MAY 22, 2022

The range strikes a fearless balance between the underground grunge scene and world-class couture. The DA Real Time Fashion platform, launching later in 2022, will incorporate a scalable supply chain, fast-to-market apparel production, remote customer 3D body-scanning, photorealistic avatars, virtual retail, and fashion NFT’s.

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Inside Retail

AUGUST 21, 2022

Here, she discusses her strategies behind Oroton’s current era, the balance between physical and digital in an omnichannel offering and her thoughts on diversity and inclusion. Apparel gave us that freshness and that frequency of thought with the consumers. If you want to show up as a consumer business, that is omni.

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Apparel Balance Fashion Engagement 130

E Delevry

DECEMBER 12, 2023

The fate of the traditional high street remains uncertain in hardened economic times, with consumer shopping habits continuing to turn to ecommerce as a means of purchasing both necessary and luxury items. Data is saying inflation is tapering off , but consumers say eggs and milk still cost too much.

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Apparel Beauty and Health Balance Consumer 52

Inside Retail

JANUARY 24, 2023

To what extent can City Chic’s half-year results be attributed to external trends and changes in consumer behaviour? As such, brands must be diligent about constantly developing new products and having the right pricing strategies in place, with inventory levels that are linked to forecasted sales.

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Inside Retail

AUGUST 10, 2023

As PR and influencer manager at outdoor apparel brand Kathmandu, Gabrielle Godfrey is responsible for keeping the business top-of-mind with customers and superfans. So while things may feel intense most of the time, find the balance you need and support your wellbeing. IR: What’s your approach to work-life balance? GG: My dad!

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Outdoor Balance Perspective Management 130

Inside Retail

JULY 25, 2023

As Levi’s marks the 150th anniversary of its iconic 501 jeans, the company has reinvented the classic style for a new generation of consumers focused on sustainable fashion, unveiling a plant-based 501 , a hemp cotton blend Selvedge 501 and a circular 501. The plant-based 501 is made almost entirely out of plant-based materials.

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Marketing Fashion Color Advertising 130

Inside Retail

MAY 5, 2021

Fast forward four years and it’s undergone a major turnaround with a fresh re-brand, a successful apparel offering and international growth on the horizon. One of the big things that we did was diversify into apparel, which has now had two years in the business. But there have been no sacred cows. We’ve had Covid-19 amongst this, too.

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Inside Retail

JANUARY 10, 2023

Consumers are paying more attention to sustainable fashion now than ever before. Buying sustainable fashion doesn’t mean consumers should go hell-bent into the shops, because there’s still huge [environmental] impact that comes with that piece of clothing,” she tells Inside Retail. No one understands what it means.

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Fashion Apparel Consumer Design 130

Inside Retail

MAY 31, 2022

Customers will also be able to create and purchase apparel based on their NFTs or sell them through the HN NFT Vault. The move is part of the company’s climate strategy and a roadmap to achieving net-zero by 2050, following its pledge in a Science-Based Targets initiative (SBTi) Business Ambition for 1.5°C

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Inside Retail

JANUARY 11, 2022

I would say it is the most challenging [situation] we’ve faced, and unlike apparel, which you can air freight, in the furniture industry, you’ve actually got to get it in containers and ship it because they’re bulky goods. From the outset, from four years ago, we’ve endeavoured to shore up our balance sheet and cash position.

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Apparel Balance Management Consumer 130

Inside Retail

NOVEMBER 26, 2023

In an ever-evolving and rapidly changing world of fashion, staying relevant and profitable by offering the most on-point fashion collections is one of the biggest challenges for the apparel industry. In this landscape, understanding your market, benchmarking your offerings against competitors and aligning your pricing strategy is paramount.

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Balance Marketing Fashion Apparel 130

Greater Group

JANUARY 4, 2022

What should retailers be doing differently to continue capturing consumers’ attention? As a solution to these issues, many direct-to-consumer (DTC) brands that are migrating to physical channels are putting customer experience at the forefront of their store design objectives. How did the retail industry change this year?

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Engagement Strategy Shopping Design 52

Tusco Display

JANUARY 7, 2022

From redefining employee benefits to balancing wholesale and DTC offerings, here’s where we see brands having work to do in 2022 to remain competitive. Mattel was one big name that adopted this strategy heading into the holiday shopping season. Retailers from grocers to apparel will need to do the same.

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Concept Sporting Goods Consumer Location 40

RetailMinded

SEPTEMBER 26, 2022

While the pandemic and subsequent ecommerce explosion have driven strong demand for true omnichannel supply chain commerce solutions, it has also fuelled a less immediately obvious longer-term move towards direct-to-consumer (D2C) fulfilment too. Take Adidas as an example. Nimble Is the Name of the Game .

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Consumer Apparel Line Flow 98

Inside Retail

OCTOBER 31, 2023

One Premiership team has hired a creative director to expand its apparel offering, while Adidas in September launched an “exclusively off-pitch” apparel collection for some of the big-name teams it sponsors. In August, Crystal Palace hired Kenny Annan-Jonathan as creative director focused on apparel.

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Fashion Apparel Social Media Merchandising 264

Greater Group

JUNE 9, 2023

While that remains the bottom line of all retail design, the retail design concepts of today focus on forming a connection between a brand and the consumer. That goal, in turn, is defined by the brand strategy which is integral to marketing which, in its turn, drives sales. These make sure the light is balanced all over the store.

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Inside Retail

JULY 25, 2023

For now, the businesses will remain separate in the eyes of the consumer, though they will share systems in the back end, such as having a single tech-stack. Unfortunately, the designs didn’t resonate with Australian consumers and were often out of season, according to industry insiders, leaving the retailer overstocked.

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Department Stores Apparel Management Marketing 246

Inside Retail

FEBRUARY 26, 2024

One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. That balance of aspiration, accessibility and down-to-earth, conversational approach to fashion is something we’re equally passionate about at Nordstrom.

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Department Stores Fashion Shopping Engagement 130

VMS

JULY 27, 2021

Part of that exercise involved unpacking how Dick’s customers shop online, how they consume content and how they engage with brick-and-mortar stores. With that goal in mind, DSG began six months of deep consumer insights and strategy work with WD Partners (Dublin, Ohio). LESSONS LEARNED.

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Sporting Goods Concept Outdoor Visual Merchandising 98

Parcel Pending

SEPTEMBER 21, 2021

When it comes to shoes and apparel, the return rate is even higher. It’s as if eCommerce “shopping” has transformed into “discovery options” whereby consumers haphazardly fill their online shopping carts knowing full-well they’ll return a significant quantity. The Delicate Dance Between Cost and Customer Expectations.

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Apparel Management Consumer Shopping 52