Remove Advertising Remove Merchandising Remove Retail Sales Remove Strategy
article thumbnail

What Is Visual Merchandising?

Creative Displays Now

Using these elements to bring attention to your brand is called visual merchandising. It’s a crucial strategy to make your products stand out in a competitive retail space. Effective visual merchandising can have a significant impact on your bottom line. Visual Merchandising Explained. First Impressions.

article thumbnail

Netflix plans to build brands that span far beyond streaming

Inside Retail

The franchise strategy, details of which are reported here for the first time, is meant to complement Netflix’s efforts to build a vast library of original programming with something for every taste. It is racing to build a lower-cost, advertising-supported version of the service, which it once vowed never to do.

Planning 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Photography for eCommerce

Jahabow

Develop a scalable, replicable strategy and think about how you’ll combine photo types, what color palettes you’ll use, and how you’ll keep photo composition consistent. Paid Advertising: If you’re using pay-per-click advertising as part of your marketing strategy, you’ll need to carefully curate images you include in these ads.

article thumbnail

Benefits of Glass Display Cases

Jahabow

Glass Cases are a Good Sales Strategy. Customers are increasingly turning to brands that offer a more authentic and less sales-y approach, and glass display cases offer your store a great way to sell — without really selling. By placing your high-value items in glass cases, it’s like an in-store advertisement.

Display 88
article thumbnail

Using Temporary Displays in the Digital World

Creative Displays Now

As more aspects of sales go digital, you probably think about how you can stay ahead with marketing techniques and strategies that will work in the modern industry. Physical temporary displays are still beneficial for sales. Making Your Merchandising Effective. What Is a Temporary Display? Drawing Interest.

Display 98
article thumbnail

Retailers need to bridge the adtech gap in retail media

Inside Retail

Data like that is driving a trend away from generic mass media advertising to mediums much closer to the point of purchase. With upwards of 80 per cent of shoppers buying in-store, in-store media is absolutely key to any retailer-owned media strategy.”.