Inside Retail

SEPTEMBER 7, 2023

But beyond that, similar to other e-commerce platforms, using it isn’t entirely risk- or guilt-free. Value Many Australians might associate “made in China” with cheap price tags and low quality. It overlays the shopping experience with the idea of “shopping like a billionaire” – which also aligns with its value-based strategy.

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Advertising Promotion Strategy Consumer 130

Retail Times

APRIL 6, 2021

Whether it’s curbside pick up, cause based marketing, or social shopping — the way retailers are doing business is rapidly evolving. This concept is not one most retailers could implement, but ask yourself: How can these same principles apply to others and create a more seamless retail experience? Cause based marketing.

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Shopping Consumer Social Media Strategy 104

Inside Retail

MARCH 29, 2022

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. But the early success of Amazon Live indicates Americans are willing to explore this aspect of social commerce that’s all the rage in other of the world. billion in sales in 2022.

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Social Media Advertising Shopping Promotion 130

Creative Displays Now

MARCH 8, 2022

New merchandisers and creators are making their way into the market, and if your packaging doesn’t catch your audience’s attention, they’ll go for the brand that does. It could be that the market isn’t over-saturated — your product just isn’t making the impact that it is capable of.

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Display Merchandising Color Consumer 98