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How to Manage Seasonal Sales and Promotions Across Multiple Locations

Compliantia

In fact, for brick and mortar retailers, promotions generally account for anywhere from 10% to 45% of total revenue. Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.

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Difference Between Paid Search & Paid Social Advertising 

Trade Show Booth Companies - Trade Group

When it comes to getting noticed in the digital landscape, paid search and paid social Advertising have become go-to strategies. This detailed guide will explore the disparities between these two advertising methods, enabling you to make intelligent decisions for your marketing campaigns. What is Paid Social Advertising?

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Harnessing Pallet Skirts for Club Store Success

Creative Displays Now

It advertises your products while concealing an otherwise unsightly display base. Cardboard pallet skirts are customizable, allowing you to tailor the colors, images and messaging to your brand. Offer product information: From pricing to product details, cardboard pallet skirts provide valuable information to motivate sales.

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The Best 2022 E-Commerce Tech Developments

Retail Focus

Mobile commerce is any marketing activity, which retailers use in promoting their services and products through mobile devices. This tech enables marketers to utilise modern features such as location services in tailoring marketing operations. Visual Marketing . Social Marketing .

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Smarter data: Reach high-propensity shoppers and deliver optimal digital impact

Inside Retail

Aussie shoppers are increasing brand-switching habits by always comparing prices (73 per cent); making unplanned purchases after seeing promotions and discounts (68 per cent) and stocking up on sale items (80 per cent) (1). Using a high-propensity audience is a very effective way to promote your products or services through digital channels.

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Welcome to the new customer experience

Inside Retail

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough. A unified front has to span the entire customer journey.

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6 Effective Ways To Get More Traffic to Your E-Commerce Store

RetailMinded

Aim for a tailored approach per platform while maintaining consistency in branding across networks. Promotions and Sales: Notify subscribers about exclusive offers, seasonal sales or discount codes. Tailored Landing Pages: Make sure each ad leads to a relevant product page.