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Bunnings axes the catalogue, but has it made a huge mistake?

Inside Retail

Following this review, we’ve decided to move to a fully digital version of the catalogue in both Australia and New Zealand, which will kick off with a Christmas gift guide special ahead of the festive season,” Tucker reportedly wrote in a letter to suppliers. “We

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5 Steps to Boost Sales This Mother’s Day

Snap Retail

billion on gifts for mom. The top categories for Mother’s Day purchasing & celebration plans include jewelry, special outings, gift cards, and flowers. Advertise your offer. Schedule social media and email campaigns ahead of time so you can focus on your customers as the holiday approaches. Make it easy.

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Content is (Still) King

Retailing Insight

L et’s face it, the past several years have been challenging for retail owners and managers of bookstores, mind-body-spirit boutiques, gift stores, and most retail businesses. Many are looking for new or improved ways to manage and promote their brands, business, and product lines while dealing with smaller marketing and advertising budgets.

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Motherhood isn’t glossy perfection, so stop marketing like it is

Inside Retail

While the realities of motherhood are much more widely shared today online and on social media, the representation of mothers in advertising has largely gone unchanged since the 1950s.

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The Art and Business of Christmas Windows in Retail

Retail Focus

Product displays are transformed with a festive twist, featuring Christmas-themed versions that not only promote offers but also connect products to the joyful and gift-giving spirit of the season. They go beyond promoting products; they create lasting memories and emotional resonances.

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Are You Treating Attendees Like Morons?  

Trade Show Booth Companies - Trade Group

Marketing professionals (like myself) are tempted to forget this when analyzing the primary audience through the lens of statistics—we start feeling we somehow know exactly what they want and think we can get away with cheesy sales tactics or gimmicky advertising. relying too much on a rehearsed pitch) Whiz Bang Technology (e.g.,

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5 Ways To Maximize Retail Business Financing

RetailMinded

Promoting your products or services can take a big cut on your budget. The good news is that there are affordable methods to advertise your retail business without spending too much. . With the number of people on social media, it only makes sense to promote your goods and services online. Think Online.