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Deep dive: What social commerce looks like around the world

Inside Retail

JANUARY 12, 2023

Obviously advertisements include ‘shop now’ buttons, and shopping tags allow brands and retailers to tag products in their stories and posts. In Singapore, people living in the same apartment building have created community Facebook accounts to perform group buys, discovering products that others in their building are buying.

Social Media 264
Social Media Beauty and Health Engagement Customer Engagement 264
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The Importance of Word of Mouth in Retail Marketing

Creative Displays Now

MARCH 18, 2024

Word-of-mouth marketing or word-of-mouth advertising refers to your customers’ casual, organic conversations about your products, services or brand. 92% of consumers trust recommendations from other customers over a company’s messaging. 80% of customers read through online reviews while shopping in stores.

Retail Marketing 52
Retail Marketing Marketing Social Media Display 52
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