Remove Advertising Remove Department Stores Remove Merchandising Remove Visual Merchandising
article thumbnail

What Is Visual Merchandising?

Creative Displays Now

Using these elements to bring attention to your brand is called visual merchandising. Effective visual merchandising can have a significant impact on your bottom line. This guide will explain visual merchandising and how to use it to promote your products. Visual Merchandising Explained.

article thumbnail

Macy’s Goes to Court to Block Amazon Billboard

VMS

New York-based department store Macy’s has filed a lawsuit to prevent Amazon (Seattle) from using the billboard on top of its Herald Square location, reports CNBC. Macy’s reportedly has been utilizing the billboard to advertise its own business for more than 50 years, but the lease for the space expired last month.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Window Displays – The Importance of Customer Communication

VMS

Customers are returning to our High Streets and the shopping malls for that interaction between the sales teams in the stores, and the need to “touch and feel” the merchandise, which is something that cannot be achieved when shopping online. There is the need to get customers excited about your store.

Display 78
article thumbnail

From Cobblestones to Cyberspace: VMSD Celebrates Its 125th Year of Service to the Retail Industry

VMS

Stylish patrons seeking the latest fashions from shirtwaists to wing collars, and the finest of fabrics, flocked to an impressive roster of newly founded department stores including The John Wanamaker Store (designed by Daniel H. Gaslight lamps and cobblestone streets were the order of the day. Hearn & Son, B.

article thumbnail

The Art and Business of Christmas Windows in Retail

Retail Focus

Building Emotional Connections In a world saturated with advertising noise, the significance of fostering emotional connections between brands and consumers cannot be overstated. Parisian department store window displays, a tradition since the beginning of the century, bring the City of Light to life during the festive season.

Art 264
article thumbnail

VMSD’s 2021 Designer Dozen: Future Proofing

VMS

Nominated by their peers, these multidisciplinary designers, architects and visual merchandisers have demonstrated a dedication to design excellence as well as a commitment to advance the customer experience at retail in ways we are only beginning to imagine. How do you see the role of physical stores changing in the future?

Design 98
article thumbnail

Jewelry Sales Increased Sharply in July, Survey Finds

VMS

Overall, key retail trends from July include: Child Tax Credit Boosts Department Stores and Apparel Sales : The first of six monthly Child Tax Credit payments provided parents with an infusion of cash during the peak back-to-school shopping season, with Apparel (+80% YOY) and Department Store (+44.8% Advertisement.

Jewelry 72