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Farewell, filters: Why brands aren’t worried about new photo editing laws

Inside Retail

Influencer marketing has become a powerful tool for brands in recent years, growing to an estimated value of US$13.8 billion in 2020, according to Influencer Marketing Hub’s 2021 Benchmark Report. billion this year, up from US$9.7 A new law recently passed in Norway aims to address this issue. Importance of authenticity.

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Why Amazon challenger Temu is so addictive to shoppers

Inside Retail

It’s safe to say the platform has some winning strategies that keep consumers coming back. Value Many Australians might associate “made in China” with cheap price tags and low quality. However, Temu’s consumers are beginning to view it as offering affordable products that do not necessarily compromise on quality.

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The Importance of Word of Mouth in Retail Marketing

Creative Displays Now

Word-of-mouth marketing or word-of-mouth advertising refers to your customers’ casual, organic conversations about your products, services or brand. WOM marketing is free — you only need to provide valuable products that satisfy consumer needs and the kind of service that makes them feel seen and heard by your brand.

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TikTok versus Instagram: Who is dominating social commerce in 2022?

Inside Retail

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. Millennials’ and Gen Z’s reliance on social media and willingness to make in-app purchases are fuelling wider adoption – and a sort of transformation.

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5 Steps to Boost Sales This Mother’s Day

Snap Retail

According to the National Retail Federation, last year consumers were estimated to spend a total of $26.7 To maximize sales, it is important to strategically plan your products and marketing campaign. Advertise your offer. Heavily market your special Mother’s Day products & sales in the month leading up to Mother’s Day.

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9 Ways To Boost Profits Today At Your Indie Salon 

RetailMinded

With a saturated market, you may wonder how to set your business apart from its competitors. Be Active On Social Media . The power of social media campaigns cannot be understated. Take advantage of using social media to its full potential. Have you always dreamed about running a hair salon?

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The Art & Science of Visual Merchandising [Inside the Evolution of Retail]

Rose

Regarding the artistic component, “Visual merchandising applies to everything from the exterior of your retail store to the well-lit entryway all the way through to the well-placed furniture, fixtures, and promotional displays. This can work magic if you happen to be in the business of selling consumables,” according to Shopify.