TikTok versus Instagram: Who is dominating social commerce in 2022?
Inside Retail
MARCH 29, 2022
Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. Live shopping is still in its infancy in the US, with 2021 revenues of just $US11 billion. Here are a few that targeted 2021 holiday shoppers. billion in sales in 2022.
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