Retailing Insight

MAY 2, 2024

M edia Marketing is comprised of many forms of advertising and is the process of creating desirable products or services and distributing them in such a way that increases their charisma. I will not be giving all the methods but have tried to cull the best media marketing for retail stores, publishers and product makers.

Marketing 52

Marketing Social Media Advertising Outdoor 52

Retailing Insight

MAY 22, 2023

O ne of the most relevant marketing strategies that any retailer in 2023 can engage in is omnichannel marketing. This strategy involves the cross-functional use of various marketing channels, which help business owners to turn their one-time buyers into repeat or loyal customers.

Marketing 52

Marketing Social Media Strategy Consumer 52

Inside Retail

JANUARY 13, 2022

Most digital marketers like to think of themselves as data-driven, particularly in a retail context. The actual transactions are still happening, but these are often not either not tracked, or not attributed to any marketing campaigns, which undervalues paid media, affecting decisions around budget allocation and campaign optimisation.

Advertising 130

Advertising Layout Form Engagement 130