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IN MY SHOES: This is what it’s like shopping as a veiled Muslim woman

Inside Retail

Retailers who make appropriate clothes, also need to know how to approach marketing effectively, so modest shoppers can find them quickly and easily without hours of rack sifting. This can make shopping less daunting and less time consuming. But I find a bigger problem in advertising. Finding style inspiration.

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2023 PR Predictions

Retail Bound

Here is our 2023 PR trends forecast: AFFILIATE MARKETING The gift guide climate really evolved this year with affiliate links and/or major online retailer availability becoming a requirement for coverage in several of the top-tier publications. We’ve written extensively about how to get started with affiliate marketing as a brand.