Remove Accessories Remove Expansion Remove Social Media Remove Target Market
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Goodbyes’ roadmap for national expansion and a store in every city

Inside Retail

But even with six, we’re proud to be the largest secondhand bricks-and-mortar retail service in Australia, and our plans are to achieve broad nationwide expansion in the next couple of years. The post Goodbyes’ roadmap for national expansion and a store in every city appeared first on Inside Retail Australia.

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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

One significant milestone was the expansion of our distribution network, establishing partnerships with influential retailers and e-commerce platforms. The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My

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“It’s working”: Kathmandu unveils next step in radical redesign

Inside Retail

Focusing on the physical and mental benefits of being outdoors, while changing up the brand messaging to be more fun and lighthearted, has made the business more approachable to its target market: the millennial outdoor enthusiast. We’ve realised it’s important to cut through and drive home our repositioning,” Barrett said.

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