Retail Focus

AUGUST 10, 2023

By incorporating hospitality services like hotels and spas, luxury brands can forge a deeper connection with consumers and curate a lifestyle that extends beyond material possessions. A luxury hotel or restaurant become an extension of the brand’s story, enabling to curate an environment that resonates with its target audience.

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Inside Retail

AUGUST 29, 2023

Previously a seasonal pop-up during the brand’s annual holiday campaign, the H&M Home section is now a permanent part of the flagship store, providing a diverse range of home accessories for living spaces, bathrooms and bedrooms. Its translucent nature also allows for the Art Deco building behind to be seen through the façade.

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Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. It facilitates wider brand reach, quicker inventory turnover, and direct engagement, thereby fostering increased brand loyalty.

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Inside Retail

JUNE 14, 2022

Zalando says Highsnobiety will work as a strategic and creative adviser to enhance the company’s storytelling and assortment curation capabilities while continuing to maintain independent operations. . The companies will join forces to engage and inspire customers. David Schneider, founder and Co-CEO of Zalando.

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Inside Retail

FEBRUARY 4, 2024

Three levels showcase a curated assortment of Nike and Jordan brand products, emphasising performance innovation, style, and the latest trends. Here, athletes can engage in holistic fitness and wellness programs led by Nike trainers and coaches, designed with a focus on women and serving all athletes.

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Inside Retail

AUGUST 22, 2023

By having the store in such a bustling area, Levi’s is not only hoping to maximise its brand visibility and accessibility, but also engage a wide and diverse audience and deliver an elevated store experience to shoppers. These digital enhancements enrich the physical shopping environment, making it more dynamic and engaging.

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Inside Retail

DECEMBER 6, 2023

Sportscraft entered the childrenswear market in 2021 and swim was the next jump for the Australian retailer to create brand awareness in a market outside of its usual consumer. The Sportscraft brand is sold in over 200 freestanding and concession stores nationally.

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Retail Focus

SEPTEMBER 17, 2023

With that in mind, let’s take a look at eight strategic themes for store window displays, designed to cater to varying consumer preferences. To do this, use soft lighting to highlight key products, such as unlocking the brilliance of engagement rings for women with lab-created diamonds. Set a scene of enchantment. Add some whimsy too!

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Inside Retail

NOVEMBER 30, 2023

In the fast-paced world of fashion, where trends come and go, one timeless wardrobe staple continues to capture the hearts of consumers: denim. Each pair of jeans consumes a staggering 3,781 litres of water and emits 33.4 But behind the classic appeal of denim lies a hidden environmental cost that the industry can no longer ignore.

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Inside Retail

MAY 11, 2023

But given the economic headwinds for middle Australian consumers, you could argue every retailer has the same objective right now, especially those selling apparel. A different colour palette would certainly serve the dual purpose of projecting a fun persona and attracting younger consumers. It’s definitely not unique for these guys.

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Inside Retail

JANUARY 29, 2023

The Tommy Hilfiger seller page on Depop provides the brand a channel to sell Tommy Hilfiger clothing from its consumer take-back scheme, as well as partially damaged clothing from retail stores, e-commerce and wholesale partners. American heritage brand Tommy Hilfiger has announced a partnership with pre-loved clothing app Depop.

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Inside Retail

MAY 11, 2021

Since then, the brand has focused on elevating its service proposition, unifying the brand’s on- and offline experiences to better engage customers. ready-to-wear [clothing] to shoe and accessories elements, as well as really beautiful original hand-painted prints and textile treatments, and new silhouettes, which still feel heritage Aje.

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Inside Retail

OCTOBER 24, 2021

US department store Nordstrom has teamed up with Instagram page-turned-online marketplace Black Owned Everything to spotlight four up-and-coming Black-owned fashion and accessories brands alongside global sneaker giants Nike and Jordan as part of its Nordstrom x Nike initiative.

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Inside Retail

MARCH 7, 2024

Birthday suit vice Against this backdrop, Australian fashion brand Nakedvice is on a mission to redefine accessible luxury with timeless designs that draw inspiration from vintage pieces and ‘90s nostalgia, aligning with emerging trends and consumer sentiments.

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Retail Focus

SEPTEMBER 15, 2021

The huge increase in online shopping over the past decade or so has had a major impact on department stores, with many consumers turning to Amazon, eBay and other online shops for shopping, rather than a more traditional trip out to a physical store. Endless scrolling cannot provide an entire outfit or room set with ease.

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Inside Retail

JUNE 13, 2023

For fall/winter 2023, our objective is to further engage with EIPs. This commitment is reflected particularly in our Net Sustain offer , Net-a-Porter’s edit of luxury and fashion for ready-to-wear, accessories, beauty and homeware that meet our 12 sustainability attributes.

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Inside Retail

FEBRUARY 28, 2023

She also mentioned that it’s a counterintuitive move to close bricks-and-mortar locations when all signs are pointing to a return to in-store shopping, after a period of online over-indexing during the pandemic, with consumers craving experiential retail again. “To

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Inside Retail

OCTOBER 31, 2022

Global online sneaker store Kicks Crew has always had a knack for engaging with its target audience in unique yet contemporary ways, and its latest partnership with NBA All-star Damian Lillard is a case in point. Community engagement. Yip said that Kicks Crew has always been innovative and committed to promoting sneaker culture.

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Inside Retail

OCTOBER 11, 2021

At the same time, we endeavour to find new ways to engage and uplift our customers. These unprecedented times also brought about a heightened awareness and interest in sustainability amongst consumers. IR: How do you ensure that you are constantly delivering engaging customer experiences?

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Inside Retail

JULY 11, 2022

With the rise of games in fashion, many companies have created branded mini-games to increase engagement with their target audience. This collaboration taps into not only The Sims’ Gen Z players, but also their consumer habits, which are largely linked with buying and selling pre-loved clothing in real life.

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Trade Show Booth Companies - Trade Group

JUNE 26, 2023

It is also necessary to stay aware of technological advancements and shifts in consumer interest that will impact the point-of-purchase. You can capitalize on four trends to appeal to the modern consumer and maintain your store’s relevance in this rocky retail world. The store also offers cocktails to supplement all of these.

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Inside Retail

JANUARY 5, 2024

New Balance is the first performance apparel and footwear provider for a number of years now, and with its entrenched sporting history, it was the right time to re-engage with tennis in Australia given the number of tennis talent the brand currently endorses, including Coco Gauff and Tommy Paul.

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Inside Retail

MAY 9, 2021

We were able to engage our store teams to assist with online fulfilment. SS: Covid has undoubtedly impacted the way consumers are shopping, and it’s impossible to ignore the consistent growth in the digital space as a result. IR: How would you describe the impact Covid has had on customers and what they want from fashion?

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Retail Focus

FEBRUARY 8, 2024

This event served as a catalyst for the popularisation of pop-up retail, captivating large brands like AT&T, Levi Strauss, and Motorola, who recognised the potential of these temporary stores to engage young demographics in innovative ways.

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Inside Retail

AUGUST 24, 2023

We also want our customers to feel like they’re a part of our family and really engage with the Australian-made nature of our brand. What needs to change, either in the industry or with consumers, to ensure local manufacturers can thrive? IR: There was a lot of talk about supporting local businesses during Covid-19 restrictions.

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Inside Retail

APRIL 25, 2022

The innovative concept named ‘HN NFT Vault’, invites customers to browse and purchase digital art NFTs from a curated selection of globally recognised projects. Luxury department store Harvey Nichols recently announced the opening of the first blue-chip non-fungible token (NFT) retail space at its Pacific Place Hong Kong store.

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Rose

MARCH 24, 2020

In years past, visual merchandising strategy consisted largely of displays, fixtures and signware designed to attract, engage and motivate a customer toward making a purchase — part of a retail experience that could be described as transactional. Curated Displays. That’s because the retail experience is evolving. And they’re evolving.

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Inside Retail

NOVEMBER 15, 2022

What we’re wanting to do is grow that ambitiously over the next few years, and build on that direct-to-consumer offering as well. I think constraints are what make you work harder and keep engaged in your brand. Never say never, but for us, it’s more about that curated experiential retail opportunity.

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Inside Retail

JANUARY 14, 2024

Adapting to diverse consumer preferences has been an ongoing challenge, and overcoming this hurdle has required continuous innovation,” she added. This has included effectively orchestrating marketing and grassroots community events, including workshops and friendship walks, to foster engagement and connectivity.

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Inside Retail

NOVEMBER 6, 2023

With the promise of a wider reach and a more personalised beauty experience for LazMall shoppers, the strategic alliance not only aligns with Sephora’s vision but also caters to the unique nuances of Thai consumers. We have grown to 13 stores across Bangkok and Phuket and have an eye on more store openings next year,” Rattanadej noted.

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Inside Retail

FEBRUARY 22, 2023

Heritage and luxury brands such as Burberry, Gucci, and Tommy Hilfiger have sought new channels to engage a youthful audience. During the pandemic, direct-to-consumer e-commerce brands took centre stage, including popular Australian activewear brand LSKD. And Nike and Adidas entered the metaverse at full speed.

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Retail Prophet

OCTOBER 1, 2021

Retailers must create radical value, not just for consumers, but for brands. History suggests that there is always a segment of the consumer population willing to trade down if they believe they can save a dollar or two. Consumers brought demand and dollars. By Doug Stephens. Bad retailers will never run out of customers.

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Inside Retail

MARCH 27, 2022

It was tough because we were taking an existing iconic brand and we had to bring all of our loyal consumers on the journey [and tell them] that we are still the same people, we’re still the same operation, we’re just bigger and more accessible. Rebranding to Sportitude was the best decision we had ever made. It is a very noisy space.

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Design Wanted

NOVEMBER 10, 2021

The third edition of the fair, founded by Emilia Petruccelli and curated by Domitilla Dardi, took place October 29-31 on the grounds and in the splendid frescoed halls of the Complesso di San Domenico Maggiore, a 13th-century church burrowed within the historic center. Here are 10 of our favourite finds.

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Retail Prophet

OCTOBER 1, 2021

Retailers must create radical value, not just for consumers, but for brands. History suggests that there is always a segment of the consumer population willing to trade down if they believe they can save a dollar or two. Consumers brought demand and dollars. This article was originally published on Business of Fashion.

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Consumer Department Stores Other Engagement 52

Inside Retail

SEPTEMBER 11, 2023

The brand’s recent “Legends” marketing campaign and launch of a new e-commerce platform through Arvind Fashions, a lifestyle powerhouse in India, with a portfolio of more than 27 leading international brands, including Tommy HIlfiger, Calvin Klein, Sephora and US Polo Assn, signals its intent to delve deeper into the Indian consumer psyche.

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