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Can Allbirds make a comeback with a new CEO and transformation plan?

Inside Retail

Sustainable, direct-to-consumer fashion brand Allbirds promised to revolutionise the retail industry with stylish, comfortable, and environmentally-conscious footwear designs. Allbirds went from having 22 brick-and-mortar global stores in 2020, to 35 in 2022, before rapidly ending up with 58 locations by the end of 2022.

Planning 130
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With new store, Nere seeks to elevate travel for the mass market

Inside Retail

With most items priced under A$200, the brand is seeking to elevate travel for the mass-market consumer. “Everyone travels now,” McGahan told Inside Retail. In May, Nere rolled out an e-commerce site in the UK , where Strand has had a presence since acquiring British travel brand Antler in 2020.

Marketing 246
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How Dubai sportswear giant GMG aims to crack the Southeast Asia market

Inside Retail

Since entering Southeast Asia in 2020, GMG has opened 31 stores in Singapore, Malaysia and Indonesia. GMG plans to open 11 SSS stores – and 100 new stores overall – in Southeast Asia by 2025. This move also enhances the company’s ability to serve Southeast Asian consumers. The current state of affairs GMG’s CEO Mohammad A.

Marketing 130
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Opinion: Why foresight is the future of marketing strategy

Inside Retail

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball? No matter the position your brand or business holds in the market, foresight tools are designed to support you in building on your goals. Foresight does not require a belief in astrology.

Strategy 245
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From Seoul to Singapore: Gopizza’s meteoric growth and global plans

Inside Retail

Touted as Korea’s leading AI-powered pizza brand, Gopizza has not only captured the taste buds of locals but has also left an indelible mark on the market in just three years since its launch. Under Sia’s leadership, the company’s presence in Singapore has grown to an impressive 27 stores since its inception in 2020.

Planning 130
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What does Apple’s Indian expansion plan mean for the mobile landscape?

Inside Retail

Apple, known for its long game worldwide in terms of products, services, and marketing, finally arrived in India earlier this year. In April, the tech giant launched its first two stores, both of which achieved record-breaking sales during an off-season period when online retail dominates the market.

Expansion 130
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Ready, set, sale: Why your Black Friday marketing should start now

Inside Retail

Data from Google reveals that a resounding 88 per cent of Aussies believe this Christmas will be more important than last year’s; with 21 per cent of people preparing gifting plans 3-6 months before, and 47 per cent of people planning to do so in the 2-4 weeks leading up to December. When timing and statistics align.

Marketing 238