How #booktok is helping save indie bookstores in the US
Inside Retail
NOVEMBER 8, 2023
In an age when consumers are becoming more and more immersed in the world of social media and video content, the humble book shouldn’t really stand a chance. To give some perspective on how significant a proportion this is, in just 2018, only 1.3 per cent from 2023 to 2027, marking a notable jump in projected revenue from US$19.31
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