Retail Focus

APRIL 4, 2024

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

APRIL 27, 2022

Long periods of restricted access to in-person shopping have driven consumers towards e-commerce stores, spending more hours shopping online and generally broadening the dimensions of their engagement. In Australia, 52 per cent of marketers say that brand partnerships are already a significant part of their promotional strategies.

Social Media 130

Social Media Engagement Consumer Shopping 130

Creative Displays Now

JUNE 30, 2021

This feature meets increasing customer demand for AR to assist users in assessing products online. According to a NielsenIQ survey in 2019, 51% of global shoppers and consumers said they would use AR and VR to look at product offerings, if available. AI tools such as chatbots and AI-assistants help customers assess and buy products.

Social Media 52

Social Media Display Consumer Shopping 52

Parcel Pending

SEPTEMBER 30, 2021

The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. Consumer data clearly backs up this strategy: 84% of consumers say they’re more apt to stick with a brand that offers a loyalty program 2.

Customer Retention 52

Customer Retention Engagement Form Social Media 52

CRP

JANUARY 27, 2023

This is why the demand for unique and innovative digital marketing strategies has increased. A short production time, combined with a cohesive brand, marketing, and e-commerce strategy, paved Bing’s way to community-driven success. In 2019, she partnered with Joe’s Jeans on a new style of jeans called the Danielle Jean.

Gifts 52

Gifts Fashion Color Promotion 52