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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace.

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How Gymshark uses digital technology to enhance user experience in flagship London store

Retail Focus

Modern shopping is a blend of digital and in-person experiences – from online stores and social media to in-person events and bricks-and-mortar high streets. over the previous two years.

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Group buying, quick commerce and DTC: 5 e-commerce trends in Southeast Asia

Inside Retail

Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth. Here are five key e-commerce trends to watch as retailers reshape their strategies. Social commerce promises incredible potential driven by strong collaboration with influencers.

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Influencer-Inspired Packaging Trends 2023

CRP

Consumers have understandably grown skeptical about brands indulging in self-promotion. This is why the demand for unique and innovative digital marketing strategies has increased. A short production time, combined with a cohesive brand, marketing, and e-commerce strategy, paved Bing’s way to community-driven success.

Gifts 52
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D2C vs. Traditional Retail: What’s the Best Model for Your Business?

Parcel Pending

Connect via social media, influencers, email & cause marketing. D2C strategy has consistent/predictable revenue model due to subscriptions; price integrity & high margins. Digitally native brands can harness the power of their data to recommend new products, test headlines and promotional offerings, and upsell.

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“Long Hours Don’t Make You a Better Creative”: Top Tips for Design Graduates

Design Week

Next, communicate this deadline to your friends, family, peers, and the relentless trolls on social media, so that there is accountability and fear of public shaming should you miss it. And not a nebulous deadline like “sometime in the next six months”, but a concrete date that the damn thing will be finished.

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5 Best Experiential Retail Examples

Greater Group

Experiential retail creates a safe space for new customers to be charmed by what the store offers, and for customers already familiar with the brand to promote their idea of it and solidify their commitment to it. The value of social media as a marketing tool is beyond measure. Avengers S.T.A.T.I.O.N. Avengers S.T.A.T.I.O.N.