Inside Retail

MARCH 19, 2024

In contrast, he said, the current e-commerce site is “like one of our premium flagships and something we’re really proud of”. The brand offers international shipping for online orders but does not plan to invest in brick-and-mortar retail overseas as part of the next phase of the growth strategy. “We’re

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Inside Retail

MAY 8, 2023

Born between 1995 and 2012, these consumers have grown up with the internet, social media, and influencers, and, by and large, they want different things from brands and businesses than older generations. The brand’s marketing manager, Madeline Youngman, is part of Gen Z and “lives and breathes TikTok.”

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Inside Retail

DECEMBER 13, 2023

The deal marked an enormous increase in the brand’s valuation since Brazil’s Natura & Co purchased a 65 per cent stake in Aesop for about $70 million in 2012, signalling its unparalleled standing as a category leader. However, this could depend on Advent’s ability to ensure stability at the management level.

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Inside Retail

JUNE 1, 2022

Around 2012, Wang had already recognised the popularity of toys in his stores. We think the localisation of a brand should include localisation of management methods, manpower, and products,” Moon said. That strategy involves paying keen attention to cultural differences among markets. “I But not now.

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Inside Retail

AUGUST 16, 2021

Bain & Co reported growth in luxury-goods spending falling from 7 per cent in 2012 to 2 per cent the following year, with Western luxury brands in particular taking a hit. While this seemed like an easy and sure-fire strategy, such linkages no longer appeal to millennials today. CASE STUDY : Neiwai.

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