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Why luggage brand July hired a luxury expert to pursue more premium positioning

Inside Retail

Australian luggage brand July has confirmed the appointment of luxury marketing professional Alex Anton as its vice president of brand, a newly created role that underscores the retailer’s ambition to become a globally recognised name in the travel space. We need to create better and more beautiful campaigns,” he said.

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Why luggage brand July hired a luxury expert to pursue more premium positioning

Inside Retail

Australian luggage brand July has confirmed the appointment of luxury marketing professional Alex Anton as its vice president of brand, a newly created role that underscores the retailer’s ambition to become a globally recognised name in the travel space. We need to create better and more beautiful campaigns,” he said.

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How Aussie menswear brand Peter Jackson is suiting up for e-commerce expansion

Inside Retail

Under the leadership of the brand’s marketing director Nick Jackson, the third generation of the family to run the business, Peter Jackson has rolled out a new e-commerce platform, which supports a seamless omnichannel experience for customers across all touchpoints. “All So, we see value in our marketing efforts through that scale.

Expansion 243
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LSKD appoints first chief retail officer as part of its “audacious” growth plan

Inside Retail

Australian athleisure brand LSKD has appointed its first chief retail officer, the former director of retail for Lululemon ANZ Alex Shaughnessy, as part of its strategy to become a world-class retailer. Part of this expansion strategy is to give LSKD customers the ability to shop directly with the brand. “We

Planning 264
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From nanotech to sneakers: How Crep Protect is disrupting footwear care

Inside Retail

The UK’s Crep Protect, founded in 2012 by three brothers, Imran, Nohman and Rizwan Ahmed, has become synonymous with sneaker care and protection , offering innovative solutions that cater to the desires of sneaker enthusiasts worldwide. The company has multiple warehousing hubs all over the world. “We

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Why sustainable brands are flocking to Australia

Inside Retail

Ambitious sustainable strategy. Lil’ Atelier is one of several brands owned by Danish sustainable clothing chain Bestseller, which has 2,700 stores across 38 markets. Thread Together, founded in 2012, sources new and excess clothing from fashion retailers and redistributes items to those communities that need clothing the most.

Fashion 244
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Why the NBA is going green and opening stores Down Under

Inside Retail

While we currently do not have plans to open additional locations, our stores in Melbourne and Sydney offer extensive physical retail experiences for our fans to come together and celebrate their shared love of the game, and shop at the widest range of NBA and WNBA products in the market.