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Flinders + Co to open first retail store – in South Melbourne

Inside Retail

Family-owned meat brand, Flinders + Co, will open its first retail concept store this month in Stall 13 at South Melbourne Market. South Melbourne Market was an obvious choice for our first retail store. David Madden founded the company in 2010 as a boutique lamb brand on a small island in the midst of Bass Strait.

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“World Positive Impact is our purpose”, says Green Furniture Concept founder Johan Berhin.

Design Wanted

In an industry that’s in dire need of disruption, Green Furniture Concept is making massive strides to ensure it leaves a positive mark on the planet one place at a time. © Green Furniture Concept – A modular seating system. © Green Furniture Concept – A modular seating system. © Green Furniture Concept.

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What is Guerilla Marketing?

Contra

What is Guerilla Marketing? Guerrilla marketing is a creative, unconventional, and minimal-cost marketing technique that uses imaginative tactics to promote a product or service. Guerilla marketing is most effective when used with the element of surprise, humour, or shock value to grab the attention of the audience.

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Overseas expansion is risky, but these Aussie retailers are doing it anyway

Inside Retail

Enhanced market analysis and management tools generated by new technology and the attraction of international customers from online platforms are no doubt key factors. However, another driver has been the imperative to respond to the erosion of market share by international retail brands that have entered the Australian market.

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Is Korea’s Arte Museum the future of experiential retail?

Inside Retail

That’s partly because of genuine enthusiasm for the concept that they hope will attract upward of a million visitors a year. D’strict has an impressive track record for creating high-impact media art in public space, both for exhibition purposes and for marketing brands such as Dior, Huawei, Porsche and Samsung.

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An outdoor park and walking track: Inside Aeon’s latest mall in Cambodia

Inside Retail

Most are at pains to differentiate their projects from that so-20 th century concept where people came to buy stuff and occasionally plonked themselves down in a food court to refuel. So the creative types in the mall marketing departments put their thinking caps on and started linking the names of new malls with gimmicky descriptors.

Outdoor 245
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Meet Bo & Luca, the Australian couture bridal brand with a global presence

Inside Retail

Building a bridal business without losing the luxe boho essence Bo & Luca officially launched in 2012, but the idea was born in 2010 when Pittman was living in Dubai. Initially, the collection was launched in 2017 with 10 dresses, but it wasn’t until 2020 and the Covid-19 pandemic that it began to really resonate with the market.

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