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Can Premier replicate Smiggle’s UK success with pyjama brand Peter Alexander?

Inside Retail

After Lew’s Premier Investments acquired the Just Group, and with it Peter Alexander, he shut down the US stores in 2009, saying it “reflects the board’s commitment to take the decisions that are necessary to maximise returns for shareholders”.

Expansion 243
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What retailers can learn from Reformation’s bold, quirky brand voice

Inside Retail

Picture a subject line that reads, BECAUSE YOU ASKED NICELY, supported by the email preheader: “Bestsellers are back in stock.” The lines are deliberately limited, like the $380 dress I can’t afford. Abandoned cart subject line: “The Mason Pant wants to go home with you” So, who is Reformation? Just your favourite things.

Line 130
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How designer label Dion Lee is positioning itself for global expansion

Inside Retail

Dion Lee is a luxury brand established back in 2009 by its namesake designer in Sydney, Australia. The founder and creative director hit the runway straight out of fashion school showcasing his first collection in a Kings Cross car park at Australian Fashion Week in 2009.

Expansion 130
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HOKA® announces new London flagship store in Covent Garden

Retail Focus

ft flagship store showcases the full line of footwear, apparel, and accessories under one roof for the first time. Performance footwear and apparel brand, HOKA® launched in 2009 and has been disrupting the running industry ever since. The 1750 sq. The brand’s goal is to bring joyful performance to every kind of mover, everywhere.

Apparel 147
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Simon, Authentic Brands snap up adventure wear company Eddie Bauer

Inside Retail

Century-old American outdoor apparel brand Eddie Bauer has been bought by Sparc Group, the latest in a long line of high-profile brands to be hoovered up by the investment vehicle, a joint venture between Simon Property and Authentic Brands Group. He died in 1986. .

Outdoor 246
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New Names Join the Lineup at Bluewater this Autumn

Retail Focus

The brand, which was founded in 2009 and now has 26 stores across the UK, designs fragrances for men and woman as well as unisex fragrances that blend their British culture with an Arabian heritage. Each plate is meticulously crafted to please both the discerning palate and the on-the-go lifestyle.

Location 147
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Fashion firm Rent the Runway aims for nearly $1.3bn valuation in US IPO

Inside Retail

The company, founded in 2009, lets users rent and shop second-hand clothes and accessories such as handbags and jewelry in over 18,000 styles from more than 750 designer brands. Its top line also took a hit in the first half of this fiscal year, with revenue down 9 per cent for the period ended July 31.

Fashion 130