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Facebook Meta changing the way small businesses market themselves

Inside Retail

Even though half a million users have left the platform in the past three months, Facebook remains one of the biggest social media platforms in the market. These aggressive tactics make it difficult for small businesses to decipher which platforms they should be using and where to focus their marketing efforts toward.

Marketing 130
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How Video Making Became A Digital Marketing Trend

RetailMinded

Marketing trends evolve to accommodate consumer needs and behavior. The new kid on the block is video marketing trends, and business owners are scrambling to adapt. As an entrepreneur, you have to join the winning marketers. Read on to see why video making is becoming a digital marketing trend. . Video Marketing Trends.

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Why Snapchat is investing in Gen Z resale fashion app, Galaxy

Inside Retail

Livestreaming has increased exponentially in recent years, due to the rise of livestream commerce in China, social media app TikTok, and streaming platform Twitch for gaming. The capital will also support a hefty marketing push to onboard more sellers, including brands. Thrifting has been a part of fashion culture for decades.

Fashion 147
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Aiwa brand up for auction, its parent bankrupt

Inside Retail

Sony tried to revive the brand as a youth-focused subsidiary but after three years gave up and the brand was effectively shelved in 2006 until US company Hale Devices was granted the brand name in 2015. Listed on the Tokyo Stock Exchange from 1961 it lost profitability in the late 1990s and was taken over and delisted by Sony in 2003.

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Not just Gwyneth and Succession: How the economy is driving quiet luxury

Inside Retail

A new consumer behaviour trend has taken over social media that, ironically, is the complete antithesis of a trend. Crashing stock markets and inflation forced the wealthy to pare back outward displays of wealth. Imagine plain, logo-less cashmere sweaters, perfectly-tailored shirts and unrecognisable Swiss timepieces.

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From fast food to autos, India’s digitally connected users lure investors

Inside Retail

China saw a jump in consumption from 2006 when, as per World Bank data, its per capita gross domestic product (GDP) crossed $2,000. Bain & Co estimates that India’s online shopping market hit $50 billion in 2022, with an online shopper base of 180-190 million – the third largest in the world after China and the US.

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FREE Covid-19 Resource Guide for Retailers

RetailMinded

Refund Retriever has been providing businesses with complete logistics visibility and savings through FedEx and UPS invoice auditing, reports and analytics, and contract negotiations since 2006. SOCIAL MEDIA. Crystal Media. This planner helps merchants plan and track their social media plus offers video training.