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5 Retail Marketing Strategies to Drive Sales

Creative Displays Now

Whether you’re an experienced product developer or new to the retail industry, you must know strategies for introducing customers to your products and continuing to grow revenue. What Is Retail Advertising? There are three primary types of retail marketing. Create a seamless checkout process.

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Why Product Retail Launches are Important for Startups

Retail Bound

Here are a few reasons why product startups should pay attention to retail: Retail is where the customers are. If you want to reach your target market, you need to be where they are shopping. And these days, more and more people are doing their shopping in physical stores rather than online.

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From virtual models to marketing, how fashion brands are using AI today

Inside Retail

During the pandemic, bricks-and-mortar shops were off limits and online shopping had to up its game. Retailers had already been using AI to a certain extent, but after a couple of years of “getting to know how it works” we’ve reached a point where its inclusion is something that can’t be ignored.

Fashion 246
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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

India’s beauty and personal care market is projected to reach US$21 billion in 2025, and the rising adoption of online shopping and greater product penetration in secondary cities are also contributing to the market’s enlargement. E-commerce is of course now part and parcel of the retail experience these days.

Consumer 130
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The metaverse is coming to Hong Kong: Meta unveils its grand vision for the future

Inside Retail

Saskia Fairfull, an industry consultant, believes that Hong Kong and other cities such as Shanghai are leading the way in bringing together physical and digital shopping experiences as their customers are a lot more familiar with technology and smart devices. Online shopping trends. AR is here to stay.

Art 130
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The Art & Science of Visual Merchandising [Inside the Evolution of Retail]

Rose

In years past, visual merchandising strategy consisted largely of displays, fixtures and signware designed to attract, engage and motivate a customer toward making a purchase — part of a retail experience that could be described as transactional. Visual Merchandising Techniques and Strategies. Aspirational Retailing.