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8 Sustainable Retail Strategies for 2024

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5 Fueling this shift for sustainable retailing is an emerging “deinfluencing” social media trend urging followers to stop impulse buys on Instagram, X (formerly Twitter), and TikTok that harm the environment. The deinfluencing tag has been viewed over 322 million times on TikTok alone!6 Fashion on climate. April 19, 2023.