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How Aussie menswear brand Peter Jackson is suiting up for e-commerce expansion

Inside Retail

All the flows and the interactions, usability and the UX and UI, really supports that branding focus.” The brand offers international shipping for online orders but does not plan to invest in brick-and-mortar retail overseas as part of the next phase of the growth strategy. “We’re

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Bacha Coffee brews global expansion, steaming into Asia’s marketplace

Inside Retail

Now, the brand is ramping up its expansion strategy in Asia with stores set to open in Singapore, Malaysia and Hong Kong. This is reflected in our locations worldwide including the newly launched Bacha Coffee Boutique in IFC Mall in Hong Kong, and Bacha Coffee Fashion Avenue at The Shoppes at Marina Bay Sands, Singapore.

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Petal & Pup marketing lead talks US expansion and social media tactics

Inside Retail

As a pureplay e-commerce business, Australian fashion brand Petal & Pup was in a strong position to manage lockdown pressures this year, and the pandemic didn’t stop the business venturing into new categories and new markets. CB: There were two big points of our strategy that we started to develop during lockdown.

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Zalora targets sustainability as fashion brands come under the microscope

Inside Retail

This reduction was due to a number of factors, including the offset of Zalora’s electricity consumption for 2022 with renewable energy certificates and delivery of over 180,000 parcels through low-carbon logistics, as well as the expansion of low-emission methods for delivery. According to the Ethical Fashion report, it’s a systemic issue.

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Top 5 rules of successful fashion buying for your brand’s growth

Inside Retail

Michaela Wessels, CEO and Co-founder of Style Arcade shares how to build a robust buying strategy that backs your winners and really moves the needle. Growth and business expansion rely on creating a tiered buying strategy, where you’re making use of different levels of depth per option. Tier your quantities. The 80/20 Rule.

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LSKD appoints first chief retail officer as part of its “audacious” growth plan

Inside Retail

Australian athleisure brand LSKD has appointed its first chief retail officer, the former director of retail for Lululemon ANZ Alex Shaughnessy, as part of its strategy to become a world-class retailer. Part of this expansion strategy is to give LSKD customers the ability to shop directly with the brand. “We

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How Nana Judy founder started a $30m streetwear brand at 19 years old

Inside Retail

In those early stages, he also had an eye on international expansion. This included its direct-to-consumer online business model, local and international wholesaling partners, and category expansion across childrenswear, activewear and menswear. Having a global outlook really helped grow the business to where it is today.

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