Retail Trends: Evolution of traditional retail.
Greater Group
SEPTEMBER 24, 2019
In retail, the rise of e-commerce has sparked worry about the relevance of brick-and-mortar and prompted retailers to reimagine the way they use tech to promote their products and engage shoppers. Less than 50% of customers’ overall shopping time is about the actual purchase , according to Gensler’s Experience Index for Retail.
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