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Queensland retailers face strict new laws on display, sale of knives

Inside Retail

As the laws prohibit the sale of knives to minors under 18 years, retailers will have to perform age checks, provide instructions to their staff, display in-store signage, and restrict advertising of such products. The post Queensland retailers face strict new laws on display, sale of knives appeared first on Inside Retail Australia.

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Going Paper(less) Presentation for PMPA Webinar

Global Shop

Recently, Global Shop Solutions was invited to deliver a four-part presentation in the Precision Machined Products Association’s Technical Tuesday webinars on the new manufacturing environment and opportunities to be touchless. The post Going Paper(less) Presentation for PMPA Webinar first appeared on Global Shop Solutions.

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Why contextual targeting is the future of digital advertising

Inside Retail

Google hadn’t been founded, Mark Zuckerberg was only 10, and Digital Display Ads (or “banner ads” as we called them back then) had only just been invented. This increases the chances of them being receptive to your message compared to a generic ad displayed on a random website.

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Retail leaders share their top tips for going global

Inside Retail

A recent webinar tackled these and other questions with insights from Jeremy Krause, chief innovation and disruption officer at Global Retail Brands, Halie Adams, senior product marketing manager at BigCommerce, and Mathew Hosking, head of commercial ANZ at Klarna. Think global, act local. Build brand awareness.

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How Australian designer Daniel Avakian is reimagining the runway

Inside Retail

During Afterpay Australian Fashion Week last year, the DA audience was captivated by a large LED screen displaying a 3D room where a digital avatar walked toward the audience showcasing a look from the collection. Avakian’s 2023 Resort collection with digital avatars and NFTs was not his first foray into producing an innovative runway event.

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How Hue’s Nicole Clay is making the beauty industry more inclusive

Inside Retail

Clay describes Hue as “a video marketing platform that analyzes brands’ video content so that it accurately displays the right content for their customers.” During her time at HBS, Clay attended a webinar event hosted by Vicky Tsai, the founder of the luxury skincare brand Tatcha.

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6 Critical Design Elements of a WOW-Worthy Booth 

Trade Show Booth Companies - Trade Group

For more information on how to help orient your staff, watch one of our past webinars here. The design of your display needs to clearly convey WHO you are, WHAT you do and WHAT you do BEST. But before the staff has the chance to form a relationship, the prospect must first be able to find and feel drawn to the booth. Conclusion.

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