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What Is Visual Merchandising?

Creative Displays Now

Using these elements to bring attention to your brand is called visual merchandising. Effective visual merchandising can have a significant impact on your bottom line. This guide will explain visual merchandising and how to use it to promote your products. Visual Merchandising Explained.

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Department Store Offers Shoppers a Calming, Biophilic Space

VMS

Originally scheduled for an October 2020 opening, the seventh location for this family-run department store was caught in the middle of the global predicament – to build or not to build, to cancel or push on? Opening any store requires an exact timeline. Retail was no different. Each setback has a domino effect.

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Introducing Myriad Systems β€” A Versatile, Ready-to-Ship Merchandising System

Rose

In fact, 55% of first impressions are based on what we see , which means it’s crucial for retailers to add eye-catching displays and visuals that attract customers and command attention β€” especially to new products or brands that might otherwise get lost in the vast assortment of merchandise.

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WeWork Partners with Saks on Co-Working Spaces

VMS

(Brampton, Canada), owner of Saks Fifth Avenue, is partnering with WeWork (New York) to open co-working spaces in former Saks department stores in the New York metro area, reports Inc. In return, We Work will run and staff the locations in return for a percentage of the revenue.

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Macy’s Plans β€˜Backstage’ Shop-in-Shops

VMS

Macy’s (New York) has announced plans to open 45 Backstage shop-in-shops in select Macy’s locations in 10 different states this year, according to Retail Dive. Morgan’s 7 th annual Retail Round-Up conference that the department store company was planning more standalone Backstage stores in addition to the shop-in-shops.

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House of Fraser to Close Oxford Street Flagship

VMS

British department store chain House of Fraser (London) will close its flagship store on London’s Oxford Street in January 2022, reports The Guardian. House of Fraser may open a smaller location in the building once the redevelopment project is completed.

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Macy’s Goes to Court to Block Amazon Billboard

VMS

New York-based department store Macy’s has filed a lawsuit to prevent Amazon (Seattle) from using the billboard on top of its Herald Square location, reports CNBC. The post Macy’s Goes to Court to Block Amazon Billboard appeared first on Visual Merchandising and Store Design.