Customer Engagement Location Tailored Target Market 
Inside Retail
OCTOBER 24, 2023
He went on to say that the city’s diverse and multicultural population also presents an opportunity for New Era to tap into various customer segments. The APAC marketplace Broderick said that the APAC market presents both challenges and opportunities for the headwear industry and New Era.
Inside Retail
JANUARY 8, 2024
From Shein to Chanel, Skims to Supreme, more and more retailers seem to be investing in temporary brick-and-mortar locations, more commonly known as pop-up shops. Designing a space that can accommodate a group of friends exploring a store together makes the experience tailored to the generation’s shopping preferences,” she said.
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