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Five ways retailers can use NFTs in loyalty programs

Inside Retail

Blockchain technology offers a secure and decentralised way to store and manage data, ensuring that loyalty program rewards and points cannot be tampered with or fraudulent. Additionally, the use of NFTs can help increase customer engagement, as they can be collected and traded by loyal customers.

Gifts 130
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DHL Supply Chain Australia – uncovering retail

Inside Retail

Technologies like Automated Mobile Robots (AMRs) not only enhance operational capacity but also optimize inventory management, making the supply chain more efficient and resilient while improving working conditions and productivity for employees in the supply chain.

Tailored 130
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ICYMI: Here are five strategies to leverage marketable moments in 2024

Inside Retail

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. This is a highly effective tool for reaching your most engaged customers.

Strategy 130
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Koko Black, Godiva Australia on driving sales in a cost of living crisis

Inside Retail

In challenging economic times – when people have to forgo a big holiday, new car or the latest phone – Georges observed that customers turn to small, everyday treats to lift themselves up, and find a moment of escapism. More and more, consumers are looking for an alternative to cheap, sugary chocolate from the supermarket.

Gifts 246
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2019 vs 2020 vs 2021: How has Covid impacted Christmas?

Inside Retail

It’s kind of elongated and stretched out,” noted Adam Ioakim, managing director, APAC at Emarsys. The interesting thing is we started to see a few retailers starting Black Friday and Cyber Monday a few days earlier and starting to pull some of that early customer engagement into their pipeline,” observed Ioakim.

Gifts 246
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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers.