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The Musts of Achieving Successful Marketing Campaigns in the Digital Age

Retail Focus

Retail marketing campaigns are highly competitive, constantly adjusting and evolving to new technologies and market shifts. Finding a path to a successful campaign in a competitive modern market means balancing what already works with forward-thinking approaches, and this is not an easy task to accomplish.

Marketing 130
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FLANNELS opens the doors to its first store in Ireland at Blanchardstown Centre

Retail Focus

Luxury fashion retailer, FLANNELS, has opened the doors to its new store at Blanchardstown Centre, Dublin’s largest retail and leisure destination. The store is the retailer’s first in the Republic of Ireland. This opening is a great way to round off what has been a strong year for the centre.

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The Art & Science of Visual Merchandising [Inside the Evolution of Retail]

Rose

In years past, visual merchandising strategy consisted largely of displays, fixtures and signware designed to attract, engage and motivate a customer toward making a purchase — part of a retail experience that could be described as transactional. Curated Displays.

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5 Best Experiential Retail Examples

Greater Group

As the Avengers have once again assembled to restore order to the universe in Avengers: Endgame, we are assembling to shine light on the subject of experiential retail – or ‘retailtainment’ – which has been the centre of all the hype in retail design experiences lately. So, what is experiential retail?