Inside Retail

JUNE 28, 2021

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. Driving real-time omnichannel engagement.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Inside Retail

MARCH 21, 2024

Last year, retailers were forced to focus on finding ways to mitigate the impact of the cost-of-living crisis on shoppers. Choco Up commissioned this report because we believe it is paramount that leaders of e-commerce businesses who are seeking sustained success understand the diverse shopper personas in today’s retail market.”

Consumer 130

Consumer Tailored Management Shopping 130

Inside Retail

MARCH 21, 2023

These are ways to inform, curate, share, build, inspire or even play. If you’re looking to establish your retail brand as a trusted source of information, providing expert reviews and recommendations to your members, this may be the approach for you. Curate: Be hyper-personalised People like to feel noticed, known and valued.

Curate 130

Curate Engagement Space Social Media 130