Curate Customer Engagement Other Social Media 
Inside Retail
JANUARY 12, 2023
Social commerce – shopping on social media platforms – is expected to reach US$1.2 McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. All of which is to underscore that social commerce is big, and growing exponentially. trillion ($1.9
Retail Focus
NOVEMBER 22, 2023
Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. The allure of exclusive, limited-time offerings entices customers to make spontaneous and coveted purchases, aligning seamlessly with the time-sensitive nature of holiday shopping.
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Retail Focus
JUNE 16, 2023
On the other hand, it helps in gaining a deep understanding of the brand’s target audience’s needs, desires, and aspirations. Moreover, brands could encourage customers and visitors to actively participate and share their experiences through social media.
Inside Retail
JANUARY 15, 2024
Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.
RetailMinded
APRIL 5, 2024
Curating a Selection of Products Success in retail is often about offering the right product mix. Customers will be looking for metal bands for Apple Watch that reflect their personal style, whether that’s sleek and modern or classic and timeless. Enhancing Customer Experience In retail, the customer experience is paramount.
Retail Focus
DECEMBER 12, 2023
These meticulously curated displays are more than just aesthetics, they convey a diverse range of messages that encompass product offerings, discounts, overall ambiance, and brand identity. In retail, where the importance of first impressions cannot be understated, store windows become the brand frontline ambassadors.
Retail Focus
MAY 30, 2023
Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Other brands, such as LuluLemon or Huda Beauty, have invested in the power of digital to grow a following and establish an engaged community.
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