Remove Consumer Remove Expansion Remove Fashion Remove Marketing
article thumbnail

How Zalora is tapping into the $311 billion global modest fashion market

Inside Retail

In a celebration of tradition, culture, and style, Zalora , Asia’s leading fashion destination, recently launched its highly anticipated Zaloraya 2024 campaign. Meanwhile, the Zalia capsule collection curates items specifically for Indonesian consumers.

Fashion 130
article thumbnail

Exclusive: Vietnamese fashion operator eyes international expansion plan

Inside Retail

In just 10 years, Vietnamese fashion retail operator Maison Retail Management International (MRMI) has built a network of more than 120 retail stores across 18 high-profile international fashion brands. A lucrative market for affordable fashion. From there, the portfolio has expanded every year.

Expansion 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

VF Corp’s global CCO on the “tremendous opportunities” in emerging markets

Inside Retail

Dubai-based retailer and distributor GMG and US-based apparel and footwear company VF Corporation recently announced a significant expansion of their long-standing partnership to solidify their presence in the growing markets of Southeast Asia (SEA) and the Middle East and North Africa (MENA).

Marketing 147
article thumbnail

Petal & Pup marketing lead talks US expansion and social media tactics

Inside Retail

As a pureplay e-commerce business, Australian fashion brand Petal & Pup was in a strong position to manage lockdown pressures this year, and the pandemic didn’t stop the business venturing into new categories and new markets. IR: What were your biggest learnings over that period in terms of e-commerce marketing?

article thumbnail

What the rise of real over aspirational marketing means for lingerie retail

Inside Retail

Long gone are the days of Victoria’s Secret’s fashion show and ‘fantasy bra’ taking centre stage and setting trends for brands and retailers globally. Parade was founded by Columbia University dropout Cami Téllez in 2019, with a purpose to disrupt the market and champion inclusivity, body positivity and sustainable manufacturing.

Marketing 259
article thumbnail

What’s behind the re-emergence of teen fashion brand Pavement?

Inside Retail

In 2020, Australian teen fashion brand Pavement joined a large list of retailers that entered voluntary administration, citing the Covid-19 pandemic as a major factor contributing to their exit from the retail landscape. Are there plans for expansion beyond this partnership? IR: How significant will Pavement’s presence be across Big W?

Fashion 263
article thumbnail

Showroom-X launches equity crowdfund to power international expansion

Inside Retail

Showroom-X will also use the cash generated through the offer to create a bespoke online marketplace encouraging circular fashion: allowing customers to recycle, upcycle, and rent out their old garments. “We The post Showroom-X launches equity crowdfund to power international expansion appeared first on Inside Retail.

Expansion 246