Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. It facilitates wider brand reach, quicker inventory turnover, and direct engagement, thereby fostering increased brand loyalty.

Fashion 130

Fashion Tailored Engagement Shopping 130

Inside Retail

JULY 18, 2023

In our always-connected society, consumers are all the more demanding. In the store of tomorrow, technology and innovation play a lead role in enhancing the customer experience and delivering improved outcomes. Ultimately, creating more value and satisfaction for the consumer.

Consumer 130

Consumer Tailored Fashion Customer Engagement 130

Retail Focus

MAY 30, 2023

Other brands, such as LuluLemon or Huda Beauty, have invested in the power of digital to grow a following and establish an engaged community. A ‘ brand community ’ refers to a group of consumers who share a common interest or passion for a particular brand. Customers are also the primary drivers of the project and its sustainability.

Retail Design 130

Retail Design Design Engagement Display 130

Parcel Pending

FEBRUARY 28, 2023

The interactions between customer and retailer are made up of all these different touchpoints. Customers often choose companies they shop at based on their overall experience through all points of the customer engagement journey – not simply individual interactions with individual departments.

Social Media 52

Social Media Tailored Strategy Shopping 52

Parcel Pending

FEBRUARY 28, 2023

The interactions between customer and retailer are made up of all these different touchpoints. Customers often choose companies they shop at based on their overall experience through all points of the customer engagement journey – not simply individual interactions with individual departments.

Social Media 52

Social Media Tailored Strategy Shopping 52

Parcel Pending

MARCH 30, 2024

The Wall Street Journal reports that fraudsters, masquerading as legitimate carriers, are accepting payments to transport goods but then outsourcing the job and skimming off the top; alternatively, they are absconding with the merchandise to sell on their own accord. 80% of B2B customers expect responses and interactions in real time.

Outdoor 52

Outdoor Strategy Management Customer Engagement 52

Creative Displays Now

JULY 24, 2023

Aside from these three examples, there are many applications for traditional signage as part of visual merchandising displays for many industries, including electronics, pet supplies, beverages and hardware. You can add video, audio and interactive touch capabilities, creating a personalized customer experience.

Display 97

Display Advertising Visual Merchandising Promotion 97

RetailMinded

SEPTEMBER 29, 2020

Prior to the rise of the COVID-19 pandemic, retailers were investing in stores by right-sizing their real estate footprints and reshaping the store experience around customer engagement. Putting a mobile device into the hands of a retail associate is rapidly becoming a key, revenue-driving part of that strategy. Clienteling.

Engagement 69

Engagement Flow Customer Engagement Location 69

Quarter 20

JANUARY 9, 2018

By offering returns, stores have an opportunity to make additional sales with products that the customer either needs or discovers during their visit. The key is to consider the path the consumer will travel when they come to make returns, and what products should be placed nearby, as well as other ways to capitalize on the visit.

Location 52

Location Customer Engagement Engagement Strategy 52

CRP

JANUARY 27, 2023

Consumers have understandably grown skeptical about brands indulging in self-promotion. This is why the demand for unique and innovative digital marketing strategies has increased. A short production time, combined with a cohesive brand, marketing, and e-commerce strategy, paved Bing’s way to community-driven success.

Gifts 52

Gifts Fashion Color Promotion 52

All Work

DECEMBER 18, 2020

Retail designers understand how brick and mortar stores can make genuine connections with consumers and also drive a successful online experience. The retail sector has figured out customers not only want to look at goods on a shelf and buy items; they want an experience. Optimus Offices (image: Work Design Magazine).

Retail Design 57

Retail Design Design Layout Space 57

Inside Retail

FEBRUARY 26, 2024

One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. per cent versus the same period in fiscal 2022, gross merchandise decreased 7.1 In the company’s third quarter 2023 earnings report, net sales decreased 6.8

Department Stores 130

Department Stores Fashion Shopping Engagement 130

Inside Retail

JANUARY 8, 2024

It can be traced back to the late ’90s, when, in 1997, media entrepreneur Patrick Courrielche launched an event in Los Angeles dubbed The Ritual Expo, bringing together music, fashion, and food in a single consumer experience. She believes that the key elements of a successful pop-up are authenticity and engagement.

Engagement 130

Engagement Shopping Artistic Marketing 130

Inside Retail

FEBRUARY 16, 2022

This requires creating a digital fingerprint that integrates the customer’s profile data, captures their transactions, tracks all interactions across all channels, and can predict future behaviours, values, and preferences. Those that embrace personalisation not only deliver on customer outcomes, but also on business performance.

Tailored 130

Tailored Customer Engagement Engagement Merchandising 130