Inside Retail
NOVEMBER 27, 2023
This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Today’s consumers might browse products online and then feel, try and buy them in physical stores.
Retail Focus
NOVEMBER 7, 2023
They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers. Notably, statistics underscore the importance of this transformation: 32% of consumers seek in-store experiential moments. 58% are influenced by excellent past customer service.
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Show Best
DECEMBER 1, 2023
As we step into the future of retail, the landscape is ever-evolving, driven by innovations in design, technology, and consumer preferences. Expect to see AR mirrors for virtual try-ons, interactive displays providing in-depth product information, and VR experiences that transport customers into a brand’s story.
Inside Retail
NOVEMBER 14, 2022
Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?
Inside Retail
FEBRUARY 21, 2024
Consumers shopping in physical stores are seeking a more personalised and relevant engagement with retailers today, based on their needs and desires – they want more than conversations with sales associates merely trying to sell them something. Cook is referring to one of the key takeaways from the 2024 Omnichannel Leadership Report.
Retail Focus
MAY 30, 2023
Other brands, such as LuluLemon or Huda Beauty, have invested in the power of digital to grow a following and establish an engaged community. A ‘ brand community ’ refers to a group of consumers who share a common interest or passion for a particular brand. Customers are also the primary drivers of the project and its sustainability.
Greater Group
APRIL 24, 2023
Shopfitting or shop fitting is not a common and familiar term to regular consumers and may only be used by people who work in a specialised field within the broader retail industry such as shopfitters, architects, designers, project managers and retailers. However, it’s one of the key elements in retail design.
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