Retail Bound

OCTOBER 15, 2024

This month, we sat down with Aurelien Joly, the Founder and Managing Director at Unlock APAC to ask him the following questions. Unlock APAC is a market-entry consultancy agency that focuses on helping innovative brands launch and scale their presence across the Asia-Pacific (APAC) region. Tell us more about Unlock APAC?

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Inside Retail

OCTOBER 13, 2021

For brands selling through third-party retailers in categories like FMCG or consumer electronics, retail media allows you to tap into rich purchasing signals, boost visibility and improve conversion rates. Ultimately, we see retail media as a win-win for retailers and their brand partners or vendors.”.

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Retail Bound

MARCH 22, 2021

If you want to get a retail buyer at Walmart interested in your product and offer you an appointment to meet with him or her, here are some tips: Exhibit at industry trade shows. If you were selling iPhone accessories, as a retail buyer, I would expect to see you exhibit at the Consumer Electronics Show in Las Vegas in early January.

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