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As Microsoft shuts stores in China, are authorised retailers still relevant?

Inside Retail

The reported closure of Microsoft’s brick-and-mortar stores managed by authorised retail partners in China has raised questions about the tech giant’s strategy in the world’s second-largest economy and whether the move is counterintuitive when the market’s consumer electronics sector has seen a sign of recovery.

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Why retail media has become the next big tool in performance marketing

Inside Retail

For brands selling through third-party retailers in categories like FMCG or consumer electronics, retail media allows you to tap into rich purchasing signals, boost visibility and improve conversion rates.

Marketing 277
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What to do when waste-conscious consumers expect action

Inside Retail

However, according to CommBank’s latest Consumer Insights Report – Circular Economy: The impact of business-led action on future consumers , they are calling on businesses to take the lead. Tailor messaging by the audience can align with different needs across channels and personalise the experience.

Consumer 130
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From Concept to Consumer: The Journey of Device Design, Development, and Retail

Retail Bound

In this phase, detailed analysis of failures and product yield is carried out, while the logistics and supply chain management are streamlined for efficiency. Engaging with such an audience can provide valuable feedback on the device’s usability, appeal, and potential improvements.

Concept 52
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Best Buy to Acquire Current Health

VMS

Consumer electronics retailer Best Buy (Minneapolis) has entered into an agreement to acquire Current Health, a care-at-home technology platform, according to a press release. The platform combines remote patient monitoring, telehealth and patient engagement into a single solution for healthcare organizations.