Inside Retail

DECEMBER 17, 2023

Herbal supplements, vitamins and minerals and protein-based products have saturated/(flooded) the market and the businesses that sell them have experienced phenomenal growth, online during the pandemic and in the years following.

Beauty and Health 258

Beauty and Health Social Media Circulation Space 258

Inside Retail

FEBRUARY 6, 2024

The term ‘Sephora Kids’ has been circulating on social media for some time now; just check the hashtag on TikTok. As I listened to the ongoing debate among consumers, I wondered how brands were responding. The teenage personal care product market is expected to grow by $8.81 Not one retailer agreed to comment.

Line 130

Line Social Media Gifts Circulation 130

Retail Focus

JANUARY 20, 2022

Marketing has completely revolutionized since the advent of the pandemic. These days, consumers are changing their tastes and preferences. There are a huge number of consumers who prefer video content hence video marketing is the current trend and forms a very integral part of online marketing.

Marketing 130

Marketing Advertising Strategy Circulation 130

Inside Retail

FEBRUARY 2, 2023

TheRY launched online in April 2022 with a range of graduated compression socks and leggings that have been medically tested and approved by the Therapeutic Goods Administration (TGA) to improve circulation, as well as breastfeeding-friendly bamboo tops. We don’t really want to pay someone to speak about our product.

Circulation 246

Circulation Flow Specialty Retailers Social Media 246

Inside Retail

JULY 24, 2022

Livestreaming has increased exponentially in recent years, due to the rise of livestream commerce in China, social media app TikTok, and streaming platform Twitch for gaming. The capital will also support a hefty marketing push to onboard more sellers, including brands. Influencers shift consumer patterns quickly.

Fashion 147

Fashion Social Media Circulation Accessories 147

Inside Retail

JULY 22, 2021

Compared to more established social media platforms, TikTok is still beefing up its solutions and services for businesses, and shopping functionality (outside of China) is still some way off. As consumers continue to shift towards more conscious consumption, brands need to embrace and embody authenticity.

Circulation 130

Circulation Social Media Engagement Advertising 130

Inside Retail

MARCH 31, 2022

Described as “an online shopping mall featuring the latest in women’s fashion apparel and fashion accessories”, it was poised to be Shein’s biggest competitor, as it boasted the ability to produce over 500 new products a week and serve over 100 markets around the world. Thus far, no reason has been given for its closure.

Fashion 130

Fashion Circulation Social Media Consumer 130