Brand Management Engagement Perspective Tailored 
Inside Retail
FEBRUARY 19, 2024
You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. Swift’s brand promise has always centred on quality products.
Retail Focus
FEBRUARY 9, 2023
Making use of social media: Shop owners should regularly publish about their activity and products on social media to gain visibility, connect with customers and create potential engagement with their audiences. Should these elements be hypothetically applied, is there the required retail infrastructure to make these projects happen?
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