Retail Focus

MARCH 3, 2023

As such, the window displays became even more important since it’s a potential customer’s contact with the store. Through the window display, a store can communicate a wide range of messages, like the type of products available, discounts, the general atmosphere, or present the brand. Why are Window Displays Important?

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Retail Design Blog

SEPTEMBER 25, 2023

In designing the Beijing Sanhe Daoxiangcun pastry shop, we pursued the idea of injecting modern elements into the century-old brand.

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Instore Design

AUGUST 9, 2022

It’s a big question for brand managers: are stock or custom point-of-purchase displays better for my products? Here’s everything you need to determine whether your brand merits a stock POP display or custom display.

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Retail Focus

MARCH 20, 2023

Framed prints of legendary shows and Elton John Eyewear are also on display. “Elton John at The Selfridges Corner Shop” was brought together in collaboration with Bravado, Universal Music Group’s leading brand management division.

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Talking Retail

JULY 20, 2021

POS and displays materials will also be available for retailers. Clare Lynch, Squashies brand manager at Swizzels, said: ‘‘Squashies continues to. The “Squashathon” campaign will feature across Swizzels’ social media channels throughout July and August, running summer-themed challenges with daily prizes on offer.

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Inside Retail

APRIL 3, 2023

The brand recently teamed up with athleisure brand The Upside on vegan shoes and a tennis capsule that was on display at the Australian Open, and last year it worked with ice cream company Streets on a pair of summer shoes. In 2019, Volley’s brand manager John Szwede told News.com.au

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Inside Retail

OCTOBER 20, 2022

At the time, she was a brand manager at Mecca, so she understood the power of a highly curated and branded shopping environment, and a first-rate customer experience, but she felt like it didn’t exist in the baby goods category.

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