Retail Focus

MARCH 29, 2022

Shaftesbury has today announced that the sustainable women’s performance wear brand, Dai, has opened its debut permanent space on 35-37 Monmouth Street, Seven Dials. The new Dai boutique joins two pre-loved, vintage activations recently launched within Seven Dials.

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Retail Focus

APRIL 4, 2021

Browns Brook Street, located at 39 Brook Street in the heart of London’s Mayfair, is an enchanting destination designed to immerse you in a curated world of fashion, fine jewellery, food and culture. The space is truly sensorial; sight, sound, smell, taste and touch – offering a unique experience through each visit.

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VMS

DECEMBER 20, 2022

The space is anchored by a curved stone staircase running from the ground level to the fourth floor. Supporting the staircase is a 49-foot-high wall that doubles as a vertical gallery displaying curated artwork, both commissioned and from the Hermès collection. Advertisement.

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Retail Focus

JULY 20, 2023

Collaborating with Other Brands, Artists, Communities: Prada works with emerging designers, artists, and local communities to create ephemeral boutiques that showcase their collective creativity. By curating a memorable experience through storytelling, these brands create emotional connections, fostering brand loyalty and affinity.

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Dezeen

JUNE 15, 2022

The event explored the topic of the future of retail and how brands can create relevant and meaningful experiences in stores through curation and collaboration, with Andelman drawing on her decades of experience helming Colette alongside her mother, Colette Roussaux. The talk included Mathias Ullrich, Ben Hobson and Sarah Andelman.

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Retail Focus

JUNE 16, 2023

This is to tailor a brand story that resonates with them. They have used pop-up spaces to showcase their fashion collections, collaborate with artists and create immersive environments that reflect their history of bold design, personal expression, and contemporary luxury. At this point, a brand uncovers its guiding values.

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Dezeen

NOVEMBER 6, 2022

Like its counterparts around the world, the 1,250-square-foot (116-square-metre) space is outfitted to look like a Mad Men-era workplace. A selection of mid-century furniture pieces was curated for the space. This is achieved by pairing highly decorative marble surfaces with strips of white slatted blinds and tube lighting.

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