Remove Beauty and Health Remove Consumer Remove Engagement Remove Tailored
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Q&A: How Rationale is taking Australian luxury beauty to the world

Inside Retail

Last month, Australian luxury skincare brand Rationale launched its first two international boutiques in Singapore, under the wing of South Korean beauty giant Amorepacific, which invested in the company in 2020. The complete focus from Richard has always been on optimal skin health.

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Sephora China launches ‘Store of the Future’ retail concept in Shanghai 

Inside Retail

US beauty giant Sephora has brought its ‘Store of the Future’ concept to Shanghai’s East Nanjing Road, the brand’s second globally after launching in Singapore last year. Sephora will also have a purpose-built Beauty Live Studio to gather Sephora’s beauty community for exclusive events or masterclasses.

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Redefining everyday beauty

Inside Retail

Restrictions during lockdown periods have resulted in at-home beauty alternatives and an increased focus on self-care. The new normal has led to new beauty regimes and habits, represented in the dynamic of growth and decline of the segments. Channel shift in beauty categories. Beauty in the new normal.

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Deep dive: What social commerce looks like around the world

Inside Retail

Apparel, beauty, health and wellness were the biggest beneficiaries at that time. Because social media is where many consumers spend their time, and where they look for inspiration and discovery. On TikTok Shop , consumers can buy from in-feed videos, livestreams and a product showcase.

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Meet Minimalist, the fast-growing Indian skincare brand set for global growth

Inside Retail

With a rich background spanning finance, entrepreneurship, and brand development, Yadav embodies the brand’s ethos of innovation and consumer-centricity. His unwavering dedication to empowering individuals through informed skincare choices underscores Minimalist’s mission to redefine beauty standards globally.

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Vicinity Centres’ marketing and brand GM Amy Wotton on DFO’s retail refresh

Inside Retail

Data from the Australian Bureau of Statistics (ABS) shows that outlet shopping has seen steady growth over the past few years, as an increasing number of consumers seek value-driven shopping experiences, driven by economic factors such as the rising cost of living. As a touch point, we measure brands and energy.

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Getting the channel mix right: How to nail your brand launch

Inside Retail

Before you design your launch, find out as much as you can about the behaviours of consumers in your industry and how they make their decisions. Viviology launched into a crowded market, where beauty journalists are the authority voice holding the keys to coveted reviews. Do you know where they spend their time and who they listen to?

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