In conversation with Aesop general manager, Preet Bains
Inside Retail
APRIL 26, 2022
Here, Australia and New Zealand general manager Preet Bains discusses the brand’s omnichannel strategy, the sensory appeal of its unique stores and the key to maintaining the relevance of a legacy brand. . It is our aim to stimulate all the senses and keep a healthy balance between mind and body. The Queer Library.
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