Inside Retail

APRIL 19, 2024

Our 2024 report features C-level executives with decades of leadership experience, alongside start-up founders and digital specialists with a wide range of skills, from marketing to logistics. You can download it here. It’s important to evolve your product and still stay on brand, which can take some time to learn how to balance.

Social Media 246

Social Media Strategy Engagement Tailored 246

Inside Retail

MARCH 7, 2024

Our 2024 report features C-level executives with decades of leadership experience, alongside start-up founders and digital specialists with a wide range of skills, from marketing to logistics. You can download it here. This balance ensures we’re scaling thoughtfully.

Strategy 249

Strategy Management Tailored Balance 249

Inside Retail

MAY 23, 2024

Markets, bazaars, and special events also offer opportunities to showcase your products physically. Navigating delivery expectations Consumers want fast and free delivery, but balancing cost and speed is challenging. Convenient delivery options tailored to your customer base are essential.

Social Media 147

Social Media Customer Retention Strategy Consumer 147

Inside Retail

JULY 4, 2021

According to a report by IBM, gen Z consumers want value tailored to them, and they want to be able to co-create an experience that is uniquely theirs. For big-box stores, this could mean the personalisation of products, the experience in-store or the marketing around the offering. An example is jeweller Tiffany & Co.

Tailored 182

Tailored Balance Consumer Curate 182

Inside Retail

JULY 27, 2021

Data science is very powerful – but capturing real value from that capability is challenging, particularly if you’re not the biggest retailer in your market sector. Download our white paper. Understand how Scalene’s approach can deliver valuable data-led business solutions. Click through to Scalene’s website for further info.

Management 234

Management Tailored Space Location 234

Inside Retail

JUNE 28, 2021

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. A unified front has to span the entire customer journey.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Inside Retail

MARCH 7, 2023

While activity may be coming back to pre-pandemic levels, there remains a strong market appetite to buy good retailers that have adapted to the new normal and are future-fit, with strong digital DNA and clearly defined brand identities. So how do you get your retail business ready for a transaction?

Planning 244

Planning Consumer Marketing Strategy 244